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Purdue University

Organizational Behavior and Theory

Computer simulation

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Creativity In Organizations: Antecedents And Outcomes Of Individual Creativity, Goran Calic Apr 2016

Creativity In Organizations: Antecedents And Outcomes Of Individual Creativity, Goran Calic

Open Access Dissertations

In this dissertation I set out to expand our collective understanding of creativity in organizations. I accomplish this through three related studies, each organized into independent chapters of this dissertation.

The first study explores how demands of organizations, particularly strategic contradictions faced by decision makers, affect creative processes and products. In this chapter I develop the theory of paradoxical creativity, which posits that creative discovery is a function of how strategic contradictions are perceived by decision-makers. The key insight of the theory of paradoxical creativity is that strategic contradictions have independent effects on the two stages of creative discovery (generation ...