Social and Behavioral Sciences Commons^™

The Interactive Effects Of Associative Response Priming And Personality Traits On Insight Problem Solving Over Time, Yu-Chu Yeh, Pei-Hsin Li, Chung-Wei Lin

Journal of Global Education and Research

Priming effect is, in a great part, an implicit learning mechanism; it may influence insight problem solving both consciously and unconsciously. The present study investigates interactions between personality traits and priming effects in insight problem solving involving novel object associations in complex situations over time. Based on the findings of past literature, a two-path (conscious vs. unconscious process) model exploring the moderation effects of two personality traits (emotional creativity and Big Five personality traits) were analyzed in this study. One hundred and fifteen college students participated in a randomized block design experiment (non-primed vs. primed) which included three runs of …