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Entertainment, Arts, and Sports Law Commons

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Choice Of Law And The Right Of Publicity: Rethinking The Domicile Rule, Mary Lafrance Jan 2019

Choice Of Law And The Right Of Publicity: Rethinking The Domicile Rule, Mary Lafrance

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Determining the best choice of law principle for right of publicity claims, and persuading courts to adopt this principle, will enhance predictability for potential plaintiffs and defendants in the foreseeable future. To begin this process, this article by Professor Mary LaFrance takes a critical look at the widespread practice of applying the law of the celebrity's domicile to determine the existence of an enforceable right of publicity.

This article suggests that there are strong policy arguments against the domicile rule, and that courts adhering to the rule are confusing disputes over property ownership with disputes over liability for tortious injury …