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The Hydrox Resurrection, Mark Mckenna
The Hydrox Resurrection, Mark Mckenna
NDLS in the News
KESTENBAUM: I wasn't going to let that stop me. So I called up a trademark expert, Mark McKenna at Notre Dame, and I asked him, is this right? Can someone just waltz in and grab a hundredyearold trademark, suddenly own this whole history? It seemed a little weird 'cause a trademark is like a kind of property. And if you think of this like land...
SMITH: Like, hey, I notice you haven't mowed your lawn for a while, so I'm just going to take a little part of your property.
KESTENBAUM: Yeah, it seems crazy, right? McKenna said, I'm thinking …