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An Integrated Framework For Configurable Product Assortment Planning, Seyed Ali Taghavi Behbahani Jan 2012

An Integrated Framework For Configurable Product Assortment Planning, Seyed Ali Taghavi Behbahani

Wayne State University Dissertations

A manufacturer's assortment is the set of products or product configurations that the company builds and offers to its customers. While the literature on assortment planning is growing in recent years, it is primarily aimed at non-durable retail and grocery products. In this study, we develop an integrated framework for strategic assortment planning of configurable products, with a focus on the highly complex automotive industry. The facts that automobiles are highly configurable (with the number of buildable configurations running into thousands, tens of thousands, and even millions) with relatively low sales volumes and the stock-out rates at individual dealerships (even …