Engineering Commons^™

An Inductive Ethnographic Study In Elderly Woman Technology Adoption And The Role Of Her Children, Noshad Rahimi, Antonie J, Jetter, Charles M. Weber

Engineering and Technology Management Faculty Publications and Presentations

Elderly woman strives to have a streamlined life surrounded by ease and familiarity. As she is aging, her desire for simplicity grows, her self-efficacy weakens, her prudency intensifies and her overall inclination toward status quo strengthens. As a result, she delays, or refuses, making any decision that might bring complexity and disrupt the continuity in her life, particularly new and unfamiliar technologies (which often bring complexity, before providing ease). Consequently, her technology adoption has a much lower rate than that of other demographics. To open the black box of elderly woman technology adoption process, this study focuses on the role …