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Strategies For Motivating A Multigenerational Workforce, Avon Donnell Cornelius
Strategies For Motivating A Multigenerational Workforce, Avon Donnell Cornelius
Walden Dissertations and Doctoral Studies
The multigenerational workforce creates leadership challenges for business managers, and the members of each generational group have different factors that motivate them. Failure to motivate a multigenerational workforce can lead to decreased productivity, increased absenteeism, high turnover rates, and reduced profits. The purpose of this single case study was to explore the strategies that marketing managers in a Maryland-based marketing firm use to motivate a multigenerational workforce using Maslow's hierarchy of needs theory. The study comprised 7 marketing managers who have experience motivating a multigenerational workforce. The data collection process for this study consisted of semistructured interviews, observation, and member …
Third-Party Logistics' Hiring Manager Strategies To Recruit Supply-Chain Professionals, Beth D'Alessandro
Third-Party Logistics' Hiring Manager Strategies To Recruit Supply-Chain Professionals, Beth D'Alessandro
Walden Dissertations and Doctoral Studies
Leaders of third-party logistics companies face a critical talent shortage because of the global deficiency of supply-chain professionals. The lack of trained supply-chain professionals negatively affects business and market performance. The purpose of this multiple case study was to explore the strategies used by third-party logistics hiring managers to recruit supply-chain talent to meet industry demands. The resource-based view theory was used as a lens for this study. Data were collected from 5 Pennsylvania third-party logistics hiring managers from interviews, organizational documents, and company websites. Member checking occurred after transcription and summarization of the interview data. Data analysis occurred using …