Education Commons^™

Leadership Challenges In The Sustainable Internationalization Of A Medium Scale State University Located In The Usa: A Case Study, Babu George, Jaylen Adams, Jennifer Hopkins

Babu George

Linking The University With The Community: An Experiential Learning Project To Promote Arts Entrepreneurship, Peter Hriso, W. Andrew Clark, Tara Maxwell, Cher Cornett

W. Andrew Clark

Teaching students entrepreneurial skills and the utility of cross-disciplinary teams is difficult if only classroom exercises are employed. In this program, university students worked together with commercial artists and business-persons residing in our declining downtown region to assist in the organization, planning and management of an established regional arts festival and to launch a new feature of the festival based on digital animation. Through experiential learning, students gained an appreciation for “real-life” budgets, deadlines, responsibilities and an appreciation of working on cross-disciplinary teams while the community observed first-hand the benefits of students trained in digital media, entrepreneurship and project management.

Make A University Partnership Your Big Data Weapon, Jennifer Priestley

Jennifer L. Priestley

Consider your email contacts. How many have a .edu extension? With how many academics do you have “LinkedIn” connections? If you are like most professionals, the answer is “none.” But you may need to reconsider this missing segment of connectivity in your professional life.

Creating Value In Education Marketing, James R. Seligman

James Seligman

Purpose of this paper is to systematically review and explore the nature of marketing in education (HE) and consider the creation of value through the co-creation process. The objectives of the review were to: collect, document, scrutinise and critically analyse the current research literature on value elements in marketing and how co-creation between the sender (school) and receiver (student) co-create; to establish the scope of education marketing; to identify gaps in the research literature, and make recommendations for further research in this field. The approach for this study entailed extensive searches of relevant business management and education databases on value …

Two-Tiered Faculty Systems And Organizational Outcomes, Pamela S. Tolbert

Pamela S Tolbert

[Excerpt] In this chapter, I present a case study of a department at a large research university in which the use of non-tenured faculty increased dramatically over three decades. I begin by examining the historical sources of the expansion. I describe the arrangements that were implemented to resolve these problems. These arrangements exemplify many of the “best management practices” for non-tenure-track faculty mentioned earlier. Based on discussions with non-tenure-track and tenure-track department members and university administrators, I assess the effectiveness of these employment arrangements in resolving problems and the general consequences for the department of having a large contingent of …