Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 4 of 4
Full-Text Articles in Education
Marketing Strategies For Increasing Latino Enrollment In Higher Education, Melissa Rocio Gomez De La Fuente
Marketing Strategies For Increasing Latino Enrollment In Higher Education, Melissa Rocio Gomez De La Fuente
Walden Dissertations and Doctoral Studies
Many leaders of higher education institutions in the United States face changes in student demographics, tightened regulatory environments, and reduced state funding. University leaders have an opportunity to leverage targeted marketing strategies in order to increase their institutions' market share in the Latino student segment. The purpose of this study was to explore the strategies that some university leaders use to increase Latino student enrollment in higher education programs. The marketing mix and the Ps of marketing theory comprised the study's conceptual framework. Semistructured interviews were conducted with 3 marketing experts from the higher education sector, who were selected by …
Success Experiences Of Hispanic Nursing Students Who Persisted And Graduated After Academic Failure, Barbara Ninan
Success Experiences Of Hispanic Nursing Students Who Persisted And Graduated After Academic Failure, Barbara Ninan
Walden Dissertations and Doctoral Studies
Twenty percent of Hispanic nursing students at a west coast university are being dismissed from the nursing program due to repeated failures in nursing courses. The purpose of this study was to gain a better understanding of Hispanic nursing students' experiences of successfully completing a nursing program, earning a baccalaureate of science degree, and passing the state licensing examination for registered nurses despite having failed a nursing course and having been placed on academic probation. Guided by Tinto's theory of academic integration, a descriptive phenomenological design was used to explore Hispanic nursing graduates' success experiences. Purposive sampling was used to …
Why Latino American Community College Students Drop Out After One Semester, Rosa Delia Smith
Why Latino American Community College Students Drop Out After One Semester, Rosa Delia Smith
Walden Dissertations and Doctoral Studies
The purpose of this qualitative case study was to investigate why many Latino America students at an urban community college in the state of Maryland who were enrolled at least part-time and were U.S. citizens or permanent residents did not continue their education into the second semester. Guided by Tinto's model of student integration and student persistence, this study explored the reasons these students dropped-out using the students' words to describe barriers to success, factors that influenced their decisions not to return for their second semester, and what they believed could have made a difference in their decisions. Five Latino …
Nontraditional Hispanic College Students' Perceptions Of Their Sense Of Belonging At A 2-Year College In Southwest Texas, Ronald Eugene Zawacki-Maldonado
Nontraditional Hispanic College Students' Perceptions Of Their Sense Of Belonging At A 2-Year College In Southwest Texas, Ronald Eugene Zawacki-Maldonado
Walden Dissertations and Doctoral Studies
The purpose of this study was to understand how a sense of belonging contributes to graduation persistence among nontraditional Hispanic college students. The collectivist culture among these adult learners often results in family and work obligations that curtail their pursuit of higher education. The voices of these students are mostly absent in the current literature and warrant the current research study. Sense of belonging and retention theory formed the conceptual framework for this phenomenological study. A purposeful sample of 16 nontraditional Hispanic students enrolled in a 2-year community college in Southwest Texas participated in interviews. Data analysis focused on themes …