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Open Access. Powered by Scholars. Published by Universities.®

Old Dominion University

2017

Instructional Media Design

Social media

Articles 1 - 2 of 2

Full-Text Articles in Education

Reconceptualizing The Work Of A Content Provider For An Online Audience: A Case Study For How Pedagogical Strategies Can Provide Models Of Engagement For Producers Of Entertainment, Diane Cooke Jul 2017

Reconceptualizing The Work Of A Content Provider For An Online Audience: A Case Study For How Pedagogical Strategies Can Provide Models Of Engagement For Producers Of Entertainment, Diane Cooke

English Theses & Dissertations

With the interconnectivity of the Internet, and the availability of affordable media compositional tools, the proliferation of online media continues to grow exponentially. However, each day is still comprised of a fixed 24 hours, with far fewer hours spent in active media consumption. Considering the global potential for content to be found (Moreville), discovered (Cormier) or spread (Jenkins), content providers are looking for ways to attract, cultivate and hopefully expand their audiences amid all this digital clutter. In the field of entertainment, this challenge is complicated when small content providers are not aligned with an online, curated network such as …


Examining Collaborative Knowledge Construction In Microblogging-Based Learning Environments, Tian Luo, Lacey Clifton Jan 2017

Examining Collaborative Knowledge Construction In Microblogging-Based Learning Environments, Tian Luo, Lacey Clifton

STEMPS Faculty Publications

Aim/Purpose: The purpose of the study is to provide foundational research to exemplify how knowledge construction takes place in microblogging-based learning environments, to understand learner interaction representing the knowledge construction process, and to analyze learner perception, thereby suggesting a model of delivery for microblogging.

Background: Up-and-coming digital native learners crave the real-time, multimedia, global-interconnectedness of microblogging, yet there has been limited research that specifically proposes a working model of Twitter's classroom integration for designers and practitioners without bundling it in with other social media tools.

Methodology: This semester-long study utilized a case-study research design via a multi-dimensional approach in a …