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The Role Of The Integration-Responsiveness Framework In An International Branch Campus: A Case Study, Tammy Joy Silver
The Role Of The Integration-Responsiveness Framework In An International Branch Campus: A Case Study, Tammy Joy Silver
UNLV Theses, Dissertations, Professional Papers, and Capstones
Similar to multinational corporations, international branch campuses have the challenge of maintaining legitimacy in different cultural and regulatory environments across national borders. It is common for organizations to modify business practices when expanding operations abroad to respond to local demands and preferences based upon cultural expectations and regulatory requirements.
National culture is comprised of the underlying values, beliefs, and attitudes of a society that drives behavior and expectations (Hofstede, 1980). Differences in national culture determine the amount of local adaptation necessary to conduct business in a foreign country (Kostova & Roth, 2002). International branch campuses must also maintain quality assurance …