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Full-Text Articles in Education
Vendor Of The Month: A Marketing Collaboration, Lateka Grays, J. Cory Tucker
Vendor Of The Month: A Marketing Collaboration, Lateka Grays, J. Cory Tucker
Library Faculty Publications
Marketing library resources remains an important issue despite library reductions in staff and collections budgets. In order to maintain or expand marketing programs, libraries could do well tapping into the expertise available through the vendors supplying resources to libraries. A case study of a library marketing program called, “Vendor of the Month,” at the University of Nevada, Las Vegas explains the collaboration between the library and its vendors to increase awareness and use of selected electronic resources.
Academic Libraries And English Composition Programs: A Literature Review Of Current Trends, Erin E. Rinto
Academic Libraries And English Composition Programs: A Literature Review Of Current Trends, Erin E. Rinto
Scholarship Colloquium
This literature review examines a sampling of the last ten years of research on the relationships between academic libraries and English Composition Programs in an effort to uncover potential methods for a new collaboration between the Lied Library and the English Composition Program at UNLV. Three general trends are identified and discussed in terms of their strengths and weaknesses for local implementation.