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Daily Border Crossings: Negotiations Of Gender, Body And Subjectivity In The Lives Of Women Workers In Urban Malls., Rachana Johri Dr., Krishna Menon Dr.

Cultural Encounters, Conflicts, and Resolutions

The last two decades have seen the emergence of not just new markets but new market spaces that provide a visual experience of products and persons that closely approximates the field set up by the global media. Malls represent the concrete representations of unabashed celebration and acknowledgment of desire. Malls are one of the spaces that shape everyday lives suggesting the rightfulness of fulfilling sexual, cultural, social and gastronomic desires. One ‘category’ of persons presumably shaped by these spaces are those who work in them. Our concern is particularly with the negotiation of body and subjectivity as women travel daily, …