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Full-Text Articles in Education
Public Relations In Educational Organizations: Practice In An Age Of Information And Reform, Theodore J. Kowalski
Educational Leadership Faculty Publications
This collection of readings addresses the greatest demand being placed upon educational administrators in this, the Age of Information — using technology to create two-way communication systems within their organizations and between their organizations and their communities. The author integrates theories and techniques taken from a wide variety of leading theorists and practitioners in both public relations and educational administration to provide an interdisciplinary, contemporary foundation for practice.