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Higher Education Administration

Selected Works

2018

Higher Education Marketing

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Full-Text Articles in Education

Understanding The Admissions Experience Of Admitted Students Who Fail To Enroll: A Multiple Case Study, Richard Hudnett Sep 2018

Understanding The Admissions Experience Of Admitted Students Who Fail To Enroll: A Multiple Case Study, Richard Hudnett

Richard Hudnett

The main purpose of this applied dissertation was to explore why a new student who is fully admitted to an academic program never proceeds to registration during their first semester. A research study addressing these instances might help college administrators improve conversion rates of admitted students.

The fact that four of the six participants only applied to one university, the researcher believes, validates several prior research studies that directly linked a strong connection between a student’s positive perception of a college and the likelihood that they enroll in it. All of these participants in fact did perceive the university positively; …