Education Commons^™

Training New Executive Mba Faculty And Staff: A Case Approach, Daniel M. Gropper

Journal of Executive Education

Teaching new faculty and staff how to handle Executive MBA students can be an interesting challenge. Even skilled and experienced educators may not be prepared to translate what has worked well for them with other student groups to the EMBA world.

It is generally well established that case teaching can be an effective way to teach Executive level students (Barnes, et. al. 2001). They engage in active learning, and often can bring their experiences to bear on issues in a case that others did not see.

Toward A Computer-Scored Assessment Of Marketing Expertise, Donald R. Bacon, Tia M. Quinlan-Wilder

Scholarship of Teaching and Learning

In this paper, case-based measures of marketing expertise, a construct perhaps similar to critical thinking, are developed. The measures only achieved modest reliability. In a pre-post design, there was some evidence that students improved in marketing expertise during the quarter, but the effect is probably small, indicated that repeated training would likely be necessary to achieve more substantial learning gains.