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March 2019 Newsletter, Haworth College Of Business Mar 2019

March 2019 Newsletter, Haworth College Of Business

Haworth College of Business News

  • Zhang Career Center 10th anniversary celebration
  • Social influencing unmasked with Phantom of the Opera project
  • Simply Bliss
  • Fashion startup focused on sustainability wins WMU's business pitch competition
  • A Plan for Every Part is the answer for sourcing speed
  • Call for young alumni bloggers


February 2019 Newsletter, Haworth College Of Business Feb 2019

February 2019 Newsletter, Haworth College Of Business

Haworth College of Business News

  • Sanford Center for Financial Planning and Wellness grand opening
  • MBA program tops list of sustainability education
  • Consumers Energy CEO to present at Distinguished Speaker Series
  • Crain's features student business accelerator
  • Student's personal experience sparks passion for health informatics


January 2019 Newsletter, Haworth College Of Business Jan 2019

January 2019 Newsletter, Haworth College Of Business

Haworth College of Business News

  • Sanford Center for Financial Planning and Wellness Grand Opening
  • Sales and business marketing students compete to win
  • Broncos take on Silicon Valley
  • Students learn to run a business
  • Improving outcomes for transfer students
  • WMU MBA program nationally recognized
  • WMU faculty recognized by the New York Times


Pedagogical Tools In Our Briefcases: Teaching The Business And Professional Communication Course, Suzy Prentiss, Justin Walton Jan 2019

Pedagogical Tools In Our Briefcases: Teaching The Business And Professional Communication Course, Suzy Prentiss, Justin Walton

Journal of Communication Pedagogy

As a practical and applied course, Business and Professional Communication is an excellent opportunity to blend theory and practice, prepare students with the knowledge and skills they will need in the “real world,” and continually innovate and experiment to meet the ever-changing communication needs of the workplace. Whether filled with students majoring in communication, business or another discipline, as a General Education or sequenced class, the Business and Professional Communication course is a worthwhile and value-added course that is both challenging and rewarding to teach.


November 2018 Newsletter, Haworth College Of Business Nov 2018

November 2018 Newsletter, Haworth College Of Business

Haworth College of Business News

  • Robert S. Kaiser Sales, Negotiation and Leadership Lab Grand Opening
  • ISM students take first place at national competition
  • Finance students receive scholarships
  • Sales team takes first in regional competition
  • Food marketing students receive prestigious scholarships
  • Marketing students help local airport transform their website
  • Accountancy professor tapped for state board


October 2018 Newsletter, Haworth College Of Business Oct 2018

October 2018 Newsletter, Haworth College Of Business

Haworth College of Business News

  • Celebrating Homecoming
  • Building success
  • Creating mentorship opportunities
  • Student receives prestigious scholarship
  • Robert S. Kaiser Sales, Negotiation and Leadership Lab opens to students
  • Starting Gate celebrates fifth anniversary


Harnessing The Power Of Gold, Christopher Hunt Sep 2018

Harnessing The Power Of Gold, Christopher Hunt

Academic Leadership Academy

Consistent branding at WMU has been the topic of many on-campus discussions in 2017. The Strategic Management Executive Council (SMEC) identified brand and communication consistency and continuity as a risk priority. As part of that risk assessment, a Collaborative Risk/Opportunity Management (CRŌM) team has been assigned to evaluate the following issues: •Many units are still not aligning with established brand messages and design guidelines, diffusing marketing efforts. •Lacking clear voice for the University. •Internal communication occurs in silos, so people do not get the full picture; especially a problem with part-time staff and faculty, impacting overall staff morale. •Under-empowered ...


September 2018 Newsletter, Haworth College Of Business Sep 2018

September 2018 Newsletter, Haworth College Of Business

Haworth College of Business News

  • College Honors Alumni and Friends
  • Homecoming Pancake Breakfast
  • MBA Students Make an Impact
  • Haworth Connection Display Celebration
  • E-Commerce and Digital Marketing
  • WMU Giving Day


August 2018 Newsletter, Haworth College Of Business Aug 2018

August 2018 Newsletter, Haworth College Of Business

Haworth College of Business News

  • ISM Program Top Ten in the Nation
  • Cybersecurity Training
  • Business Broncos in Network Marketing
  • HR Student Group Recognized
  • Unite Schneider
  • Alumni Unscripted


Alumni Unscripted: Tips For Transitioning To Your Home Away From Home, Mckenzie Decker Jun 2018

Alumni Unscripted: Tips For Transitioning To Your Home Away From Home, Mckenzie Decker

Haworth College of Business News

Blog Post by Alumni Unscripted


Haworth College Of Business News (06/2018), Haworth College Of Business Jun 2018

Haworth College Of Business News (06/2018), Haworth College Of Business

Haworth College of Business News

  • Advertising students place at competition
  • Information systems professor honored
  • Drive to Succeed
  • Sales program recognized
  • Study abroad scholarship recipient


Alumni Unscripted: Navigating Life's Transitions, Kameron Kampen May 2018

Alumni Unscripted: Navigating Life's Transitions, Kameron Kampen

Haworth College of Business News

No abstract provided.


Haworth College Of Business News (05/2018), Haworth College Of Business May 2018

Haworth College Of Business News (05/2018), Haworth College Of Business

Haworth College of Business News

  • Accountancy students take first place at regional competition
  • Travel agency with a twist wins WMU's business pitch contest
  • Business students recognized for academic excellence and leadership


Alumni Unscripted: Stay Close, Stay Connected Post-Graduation, Holly Evey Mccarthy Apr 2018

Alumni Unscripted: Stay Close, Stay Connected Post-Graduation, Holly Evey Mccarthy

Haworth College of Business News

Blog Post by Alumni Unscripted


Haworth College Of Business News (04/2018), Haworth College Of Business Apr 2018

Haworth College Of Business News (04/2018), Haworth College Of Business

Haworth College of Business News

  • Presidential Scholars
  • Stryker: Putting Strengths First
  • Succeeding as a Manager
  • It's Tax Season
  • Social Media Data
  • Refer a Bronco


Alumni Unscripted: Three Qualities To Succeed As A First-Time Manager, Tim Hiller Mar 2018

Alumni Unscripted: Three Qualities To Succeed As A First-Time Manager, Tim Hiller

Haworth College of Business News

Blog Post by Alumni Unscripted


Haworth College Of Business News (03/2018), Haworth College Of Business Mar 2018

Haworth College Of Business News (03/2018), Haworth College Of Business

Haworth College of Business News

Sales Lab Naming Gift

Becoming Agile

Mindfulness in Business

Sales Students Win Gold


Alumni Unscripted: Mindfulness In Business, Angela Marturano Feb 2018

Alumni Unscripted: Mindfulness In Business, Angela Marturano

Haworth College of Business News

Blog Post by Alumni Unscripted


Haworth College Of Business News (02/2018), Haworth College Of Business Feb 2018

Haworth College Of Business News (02/2018), Haworth College Of Business

Haworth College of Business News

  • National organization recognizes WMU advertising and promotion students
  • American Advertising Federation
  • About WMU advertising and promotion program
  • PNC employee and WMU alum honored for exemplary performance
  • Finding confidence and success in ambiguous environments
  • WMU hosts high school students at financial reality fair


Alumni Unscripted: Saving For Retirement, Now!, Drew Everett Jan 2018

Alumni Unscripted: Saving For Retirement, Now!, Drew Everett

Haworth College of Business News

Blog Post by Alumni Unscripted


Business Magazine (2018), Haworth College Of Business Jan 2018

Business Magazine (2018), Haworth College Of Business

Haworth College of Business News

  • Leadership, Identity and Culture
  • Project Management
  • Perspectives
  • In the Spotlight
  • Making a Difference
  • Experiential Learning
  • Focus on Faculty and Staff
  • Student Success
  • Celebrating Alumni and Friends
  • Business Buzz
  • Class Notes


Haworth College Of Business News (01/2018), Haworth College Of Business Jan 2018

Haworth College Of Business News (01/2018), Haworth College Of Business

Haworth College of Business News

  • MAJOR GIFT FUNDS FINANCE CENTER
  • THE BOTTOM LINE ON VENTURE CAPITAL
  • RETAIL REINVENTION
  • SAMPLES SHARES INSIGHTS INTO SUCCESS OF PROGRAMS
  • CALL FOR CLASS NOTES


Alumni Unscripted: Lessons Learned From Wmu, Derondal Bevly Dec 2017

Alumni Unscripted: Lessons Learned From Wmu, Derondal Bevly

Haworth College of Business News

Blog Post by Alumni Unscripted


Cultivating Cultural Exchange: Improving University Study Abroad Programs, Katherine Crawford Dec 2017

Cultivating Cultural Exchange: Improving University Study Abroad Programs, Katherine Crawford

Honors Theses

My affinity for culture, both foreign and domestic, has greatly shaped my life and future career path. As I have been frequently reminded, I did not take the “typical” exchange route. However, I accredit this atypical experience to my passion towards the subject. My first immersive cultural experience occurred during a yearlong, high school, Rotary led exchange to Bourges, France. Simply put, it changed my life. I encountered the culture first hand, accepting a new normal: bisous greetings, daily baguettes, and a well-structured hierarchy. Within six months, I considered myself fluent in the language. I lived with French families, was ...


Alumni Unscripted: Tips For First Time Business Travelers, Mckenzie Decker Nov 2017

Alumni Unscripted: Tips For First Time Business Travelers, Mckenzie Decker

Haworth College of Business News

Blog Post by Alumni Unscripted


Haworth College Of Business News (11/2017), Haworth College Of Business Nov 2017

Haworth College Of Business News (11/2017), Haworth College Of Business

Haworth College of Business News

Meet the Craft Beer Shopper

Second Place Team

Award Winning Video

Staying Ahead in Cyber Security

Veterans Day Service

Work-Life Balance


Structural Factors Affecting Marketing At Wmu, Joe Vanderbos Oct 2017

Structural Factors Affecting Marketing At Wmu, Joe Vanderbos

Academic Leadership Academy

This capstone project started with a goal of answering two questions: 1) What structural barriers do WMU staff perceive to prevent the university from creating a more unified, responsive approach to marketing? 2) What organizational structure would lead to a more unified, responsive approach to marketing at WMU?


Alumni Unscripted: The Wmu Opportunity, Brett Mcgovern Sep 2017

Alumni Unscripted: The Wmu Opportunity, Brett Mcgovern

Haworth College of Business News

Alumni Unscripted blog post by Brett McGovern.


Alumni Unscripted: Homecoming 2017, Western Michigan University Sep 2017

Alumni Unscripted: Homecoming 2017, Western Michigan University

Haworth College of Business News

Alumni Unscripted blog post about Homecoming 2017.


Alumni Unscripted: Post-Architectural Leadership, Ryan Blanck Aug 2017

Alumni Unscripted: Post-Architectural Leadership, Ryan Blanck

Haworth College of Business News

Alumni Unscripted blog post by Ryan Blanck.