Business Commons^™

Steigerung Der Kundenbindung Durch Echtzeitmanagement, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Fallstudie L'Oréal - Vendor Managed Inventory Zwischen L’Oréal Und ”Dm Drogerie-Markt“, Enrico Senger, Hubert Oesterle

Hubert Oesterle

L´Oréal ist der Weltmarktführer für kosmetische und dermatologische Produkte. Gemeinsam mit dm-drogerie markt realisierte L´Oréal ein Vendor Managed Inventory, das eine Bedarfsplanung auf Basis von Lagerbeständen und Abverkäufen beim Kunden statt auf Basis von Bestellungen erlaubt. Neben der verbesserten Produktions- und Lagerplanung wurde es möglich, den Sortimentswechsel genauer zu steuern. Die Kosten für den zusätzlichen Service der Lagerbewirtschaftung wurden durch Prozesskostenreduktionen vollständig aufgefangen. Der neue Service führt aber zu einer wesentlich höheren Kundenbindung (höhere Wechselkosten für den Kunden).

Fallstudie Brose Fahrzeugtechnik Gmbh & Co. Kg - Verbesserung Des Anfrageprozesses Im Einkauf Der Brose Fahrzeugtechnik Gmbh & Co. Kg, Enrico Senger, Hubert Oesterle

Hubert Oesterle

Die Brose Fahrzeugtechnik liefert Fensterheber, Türschlösser, Türsysteme und Sitzverstel-lungen an die Automobilindustrie. Sie realisierte einen kooperativen Anfrageprozess mit ihren externen Zulieferern und ihren drei internen in die Beschaffung involvierten Bereiche (Zentraleinkauf, Kundenteameinkäufer und Werkseinkauf). Die Anfragen gehen von den internen Bereichen elektronisch an die potentiellen Lieferanten. Im Gegensatz zu früher besitzen alle internen Bereiche vollständige Transparenz über den Status und den Inhalt der Anfrage bzw. der Angebote. Manuelle Erfassungen konventioneller Angebote entfallen.

Fallstudie Röhm - Konsignationslager Zwischen Dem Degussa Geschäftsbereich Röhm Und Der Basf Coatings Ag, Enrico Senger, Hubert Oesterle

Hubert Oesterle

Röhm stellt Spezialkunststoffe, beispielsweise für die Lackindustrie, her. Zusammen mit BASF Coatings entwickelte Röhm ein erweitertes Vendor Managed Inventory, das neben der Bewirtschaftung eines Konsignationslagers, der aktuellen und exakten Übernahme der Tankfüllungen beim Kunden via Telemetrie, der Übernahme von Vorhersagewerten, der Weitergabe von Qualitätsinformationen zu Chargen auch die elektronische Abrechnung der Lieferungen umfasst. Der frühzeitige Zugriff auf planungsrelevante Daten und Prozessvereinfachungen kompensierten den Mehraufwand für die Lagerbewirtschaft. Der Hauptnutzen wird wie im Fall von L´Oréal in der stärkeren Verbindung mit dem Kunden und dessen Prozessen gesehen.

Fallstudie Heraeus Kulzer Gmbh & Co. Kg - Integriertes Customer Relationship Management Bei Heraeus Kulzer Gmbh & Co. Kg, Enrico Senger, Hubert Oesterle

Hubert Oesterle

Heraeus Kulzer entwickelt, fertigt und vermarktet Dentalwerkstoffe sowie die Geräte und Verarbeitungsverfahren als Komplettsysteme für die Zahngesundheit. Ziel des neuen Ver-kaufsprozesses war es, Zahnärzten und Dentallabors ein umfassendes Produkt- und Service-angebot aus einer Hand (One-face-to-the-customer) und auf den Kunden zu bieten. Dazu reorganisierte Heraeus Kulzer die bis dahin produktgruppen-orientierten Verkaufsteams, richtete ein Customer Service Center ein, führte die Verkaufs-kanäle zusammen, entwickelte in einem Data Warehouse detaillierte Kundenprofile und band den Kunden in den Verkaufsprozess ein. Das Ergebnis sind eine intensivere Kundenbindung und ein verbesserter Kundenservice sowie reduzierte Prozesskosten.

Der Kundenprozess Restrukturiert Die Wirtschaft, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Viewing The Learning Process: Assessment Via Usability Testing, Vicki M. Eller, Steve Eugene Watkins, Richard H. Hall

Business and Information Technology Faculty Research & Creative Works

Learning through Computer-Based Activities Provides a Multi-Modal Approach in Which the User Can Select the Educational Media and Process. Effective Development of These Activities Requires an Understanding of User Interactivity. Traditional Assessment, Such as Test Scores and Subjective Surveys, Looks at End Results and Attitudes. This Method Does Not Monitor the Learning Process. in Particular Developer Needs to Accommodate Diverse Usage Preferences and Choices. Hence, Assessment Should Involve Usability Measures that Are Quantitative and Qualitative. Usability Testing Records Usage Patterns and User Reactions. a Usability Laboratory Was Created at the University of Missouri-Rolla. It is Supplements the Traditional Assessment for …

The Mediating Role Of Organizational Learning Between Absorptive Capacity And Performance In Companies Employing Enterprise Resource Planning Software, Edith Galy

Theses and Dissertations - UTB/UTPA

This dissertation focuses on the acquisition of information systems technology and how the acquisition of information systems (IS) can improve the performance of a firm. The central purpose of this dissertation is to contribute to the literature that explains the success of IS projects. It addresses the organizational processes that contribute to the successful implementation of IS, and explains why some organizations achieve financial returns and strategic advantages from their IS efforts while others do not.

The population in this dissertation consists of top level IS executives in the US or Canada employed in firms who have implemented enterprise resource …

Vorstellung Universität St. Gallen, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Potential Benefits And Challenges Of E-Detailing In Europe, Roger Heutschi, Christine Legner, Andreas Schiesser, Vladimir Barak, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Der Fall: Bits Und Bytes Ersetzen Den Papierstapel, Cornel Loser, Christine Legner, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Context Aware Communication For Severely Disabled Users, Adriane Randolph, Melody Moore, Veda Storey

Adriane B. Randolph

No abstract provided.

Integration Als Erfolgsfaktor Im Real-Time Business, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Real-Time Business – How Do Enterprises Benefit From Sap Netweaver?, Hubert Oesterle

Hubert Oesterle

No abstract provided.

A Renewable-Resource Approach To Database Valuation, Xavier Dreze, Andre Bonfrer

Research Collection Lee Kong Chian School Of Business

We demonstrate in this paper that firms should view customers in a database as a renewable resource when valuating them. Indeed, customer names flow in and out of the firm’s databases, and the goal of the firm is to optimize the overall customer acquisition/cultivation/attrition process. The renewable resource approach to the problem of maximizing the profits generated by a flow of customer names is more appropriate than the traditional Customer Lifetime Value (CLV) approach. We show that CLV underestimates the true value of names (by more than 400% in some cases) and leads to sub-optimal customer relationship management and acquisition …

Global Sourcing Von It-Dienstleistungen: Mode Oder Modell?, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Global Sourcing Von It-Dienstleistungen: Mode Oder Modell?, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Multimediale Produktinformation Zur Prozessintegration, Hubert Oesterle

Hubert Oesterle

No abstract provided.

The Impact Of The Costs Of Subscription On Measured Ipo Returns: The Case Of Asia, Joseph K.W. Fung, Louis T. W. Cheng, Kam C. Chan

GFCB Working Paper Series

Asian initial public offerings (IPOs) require investors to pay subscription funds up-front upon submission of applications, and these funds are locked-up for one to three weeks without interest. Hence, the IPO process entails an explicit financing cost (opportunity cost) whether investors borrow funds or use their own funds to apply for IPO shares. The IPO subscription costs are not trivial, especially in a high interest rate environment or when an IPO is highly oversubscribed. These costs should be considered in any comparison of IPO returns across countries.

Echtzeit In Der Logistik, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Design And Evaluation Of A List Gathering Tool In A Web-Based Collaborative Environment, Yuanqiong Wang

Dissertations

This research focuses on how to build a "list" structure to combine individual items of information into some sort of structure that converts the individual items of information into a structure of knowledge relative to the problem. Software was designed to provide relationships among and comparisons of the contributions in a "list" structure, so that individual members of a group process will be able to understand the contributions of information made by the group as a whole.

A List Gathering Tool was designed and implemented, which is one component in a Web-based Social Decision Support System (SDSS) Toolkit. Then, a …

Design And Evaluation Of A Voting Tool In A Collaborative Environment, Zheng Li

Dissertations

This dissertation researchdesigned, implemented, and evaluated a Web-based Dynamic Voting Toolfor small group decision-making in a collaborative environment.

In this dissertation, theliterature on voting tools in current GDSS research is presented. Variousvoting theories and methods are analyzed, and the advantages and weaknessesare compared, so as to gain a better understanding of how to apply thesedifferent voting methods to diverse decision-making situations. A briefoverview of scaling theories is also given, with an emphasis on Thurstone'sLaw.

The basic features of someweb-based voting tool implementations are reviewed along with a discussionof the pros and cons of Intemet voting. A discussion of Human DynamicVoting …

It Competency And Firm Performance: Is Organizational Learning A Missing Link?, Michael J. Tippins, Ravipreet S. Sohi

Department of Marketing: Faculty Publications

Many companies have developed strategies that include investing heavily in information technology (IT) in order to enhance their performance. Yet, this investment pays off for some companies but not others. This study proposes that organization teaming plays a significant role in determining the outcomes of IT. Drawing from resource theory and IT literature, the authors develop the concept of IT competency. Using structural equations modeling with data collected from managers in 271 manufacturing firms, they show that organizational learning plays a significant role in mediating the effects of IT competency on firm performance.

The Institutional And Individual Contributors To Research In Financial Education: 1991-2002, Kam C. Chan

GFCB Working Paper Series

This paper provides an account of the contributors in financial education research during 1991-2002. We present the top institutions and individuals in financial education research that were published in Financial Practice and Education and Journal of Financial Education. In terms of institutional and individual contributors, doctoral programs faculty and institutions contribute significant large number of articles in financial education research. Similarly AACSB accredited academic programs also contribute significantly to the financial education literature. The findings in this study provide information to the potential college bound students, donors, and job applicants.

Enemy At The Gate: Threats To Information Security, Michael E. Whitman

Faculty and Research Publications

A firm can build more effective security strategies by identifying and ranking the severity of potential threats to its IS efforts.

Simulation As A Tool For Evaluating Strategic Policies For Flexible Supply Chain Systems, Janice L. Forrester, Wayne W. Wakeland

Systems Science Faculty Publications and Presentations

The emergence of flexible supply chain systems (FSC) has sparked increased interest in real-time planning, scheduling, and logistics--with particular consideration for strategic implications and overall cost control. Important aspects of an FSC include forecasting, production, materials handling, transportation, and distribution center inventory. There exists a variety of software applications for addressing tactical issues, such as adaptive scheduling, and short term forecasting. However, these programs typically do not permit the user to assess the strategic implications of different policies for flexing capacity and making alternative commitments to manufacturing plants. Recently there has been increased interest in the use of simulation models …

Modeling Product Development As A System Design Game, C. Jason Woodard

Research Collection School Of Computing and Information Systems

A system design game is a model of a situation in which agents’ actions determine the structure of a system, which in turn affects the system’s value and the share of value that each agent may capture through bargaining or market competition. This paper describes a class of games in which agents design interdependent products, for example software programs, which may be complements or substitutes for each other. These relationships are epresented by an object called a design structure network (DSN). Depending on the modeler’s choice of allocation rules, agents may benefit from owning critical nodes in the DSN, corresponding …

Welcome To Ptv Mobility Customer Meeting, Hubert Oesterle

Hubert Oesterle

No abstract provided.

Customer Relationship Management Architecture In The Pharmaceutical Industry, Rainer Alt, Hubert Oesterle, Thomas Puschmann, Vladimir Barak, Thomas Huber

Hubert Oesterle

No abstract provided.

Echtzeitmanagement Entlang Der Value Chain, Hubert Oesterle

Hubert Oesterle

No abstract provided.