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Full-Text Articles in Business

Breakfast At Cathal Brugha Street, Menu, 15th May 1997, Dublin Institute Of Technology May 1997

Breakfast At Cathal Brugha Street, Menu, 15th May 1997, Dublin Institute Of Technology

Menus of the 20th Century

No abstract provided.


“The World Is What You Make It” - An Application Of Virtual Reality To The Tourism Industry, Patrick Horan Apr 1997

“The World Is What You Make It” - An Application Of Virtual Reality To The Tourism Industry, Patrick Horan

Conference papers

Sooner or later, nearly everyone with a web site wants to know how much traffic their site is getting. Other information, such as how long your visitors are staying on your site, which pages they are visiting, and how often they return will also help you develop a better site. There are various ways of gathering this information, some of which are more accurate than others. This paper identifies the different methods of finding this information and uncovers some of the problems associated with these methods.


Bartenders Association Of Ireland - A History, James Peter Murphy Jan 1997

Bartenders Association Of Ireland - A History, James Peter Murphy

Books/Book Chapters

This publication is a chronology of the Bartenders Association of Ireland, An Cumann Tabhairnithe Eireann (BAI). The BAI evolved from the United Kingdom Bartenders Guild (UKBG) formed in 1934. The book deals with the many physiological, economic, social changes and technological developments in the beverage industry since 1948, it documents the introduction of cocktails and various beverages in Ireland during those years, provides an insight into social history and includes a pictorial record of the past half-century.

This book was reviewed in various trade publications and journals over the years, for example: Crean T & O'Connor E (2000) 'Saochar 25 …


Irish Marketing Review, Vol. 10, No. 2, 1997/98, The Marketing Institute Jan 1997

Irish Marketing Review, Vol. 10, No. 2, 1997/98, The Marketing Institute

Issues

The Irish Marketing Review deals with issues, developments, research and practice in marketing.


Irish Marketing Review, Vol. 10, No.1, 1997, Unknown Jan 1997

Irish Marketing Review, Vol. 10, No.1, 1997, Unknown

Issues

The Irish Marketing Review deals with issues, developments, research and practice in marketing.


Les Frère Jacques, Christmas Eve Menu, 1997, Les Frère Jacques Jan 1997

Les Frère Jacques, Christmas Eve Menu, 1997, Les Frère Jacques

Menu Collection

No abstract provided.


Sport, Media And Sponsor: The Shifting Balance Of Power In The Sports Network, Rosita Wolfe, Tony Meenaghan, Paul O'Sullivan Jan 1997

Sport, Media And Sponsor: The Shifting Balance Of Power In The Sports Network, Rosita Wolfe, Tony Meenaghan, Paul O'Sullivan

Articles

As sport has become an important social and economic activity it is increasingly the subject of management analysis. This article adopts a network perspective to examine developments in the sports network. In particular, it examines relationships between network "actors" such as corporate sponsors, media and the owners of sport and analyses the changing balance of power in the sports network. Key media drivers of change in the network such as cable and satellite television, pay-per-view and digital technology are examined while the influence of sponsors and the issue of ambush marketing also influence the location of power in the sports …


Photos: Bartenders & Cocktails 1940s-90s Period - Ireland, James Murphy Jan 1997

Photos: Bartenders & Cocktails 1940s-90s Period - Ireland, James Murphy

Other resources

Bartenders Association of Ireland – A History book (1997) captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the …