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Articles 1 - 5 of 5
Full-Text Articles in Business
Customer Satisfaction With College Choice: Something To Scream About When Addressing Cognitive Dissonance, Buyer's Remorse, And The Experience Of Regret, Oscar T. Mcknight, Ronald Paugh, Aaron Mcknight, Heidi Parker
Customer Satisfaction With College Choice: Something To Scream About When Addressing Cognitive Dissonance, Buyer's Remorse, And The Experience Of Regret, Oscar T. Mcknight, Ronald Paugh, Aaron Mcknight, Heidi Parker
Oscar T McKnight Ph.D.
A modified Thematic Apperception Test [TAT] was administered to undergraduate students to assess dissonance, remorse and regret with their college choice. Results indicate a “roller coaster” affect associated with overall customer satisfaction. The SCREAM model is provided to assist marketing and enrollment managers in their retention efforts.
Marketing To Entrepreneurs, Site Selectors And Relocation Professionals: An Action Plan For Community Economic Development, Oscar T. Mcknight, Ronald Paugh, Aaron Mcknight, Megan Polak
Marketing To Entrepreneurs, Site Selectors And Relocation Professionals: An Action Plan For Community Economic Development, Oscar T. Mcknight, Ronald Paugh, Aaron Mcknight, Megan Polak
Oscar T McKnight Ph.D.
Community officials offer an array of incentives to stimulate local business growth, unaware of the salient criteria that determine location decisions. An analysis of proprietary research reports and site selector feasibility studies indicates specific criteria that are universally evaluated, nine of which undermine economic development initiatives. An ‘ACTION’ plan is provided to assist city planners’ efforts in appealing to site selection professionals.
Eutopiagraphies: Narratives Of Preferred Future Selves With Implications For Developmental Coaching, Florence Anne Diehl
Eutopiagraphies: Narratives Of Preferred Future Selves With Implications For Developmental Coaching, Florence Anne Diehl
Antioch University Dissertations & Theses
Eutopiagraphy is a narrative of a preferred future self that extends the research tradition of biography and autobiography. Taking place at the intersection of adult development, futures studies, and the practice of developmental coaching, this research asked the question, “what can eutopiagraphy reveal about a client’s meaning-making that may inform a coaching relationship, goals, and outcomes?” Using an adapted form of the subject-object interview, and subsequent thematic analysis, the eutopiagraphies of eight participants were collected and studied. Structures of constructive-developmental theory (values, view of others, range of perspective, control, and responsibility) were identified and constructive-developmental stages were estimated. This work …
Expanding Leader Capability: An Exploratory Study Of The Effect Of Daily Practices For Leader Development, Simon Rakoff
Expanding Leader Capability: An Exploratory Study Of The Effect Of Daily Practices For Leader Development, Simon Rakoff
Antioch University Dissertations & Theses
Leadership is, at its essence, an influence relationship between people. Leaders are often thought of as those who are able to influence people to take actions oriented toward achieving specific goals and objectives. While many books have been written, and myriad scholarly research studies conducted enumerating countless personal characteristics, qualities, and skills of the exemplary leader, little has been done to understand and convey the ways in which an individual might go about cultivating these virtues; which are often said to include charisma, empathy, communication skills, and others. Through a multiple single-subject design, this research examines the individual-level effect of …
The Massillon Artful Living Project: Some Positive Results Are Evident, Oscar T. Mcknight, John Sikula, Gary Zoldesy
The Massillon Artful Living Project: Some Positive Results Are Evident, Oscar T. Mcknight, John Sikula, Gary Zoldesy
Oscar T McKnight Ph.D.
The Massillon Artful Living Project (ALP) was created to immerse developing minds in the fine arts and to enhance the creativity, social skills, and academic achievement of preschool children. The data analyses to date support program expansion. Also, feedback by teachers, parents, administrators and community arts providers are positive.