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Multiplex Network Ties And The Spatial Diffusion Of Radical Innovations: Martin Luther’S Leadership In The Early Reformation, Sascha O. Becker, Yuan Hsiao, Steven Pfaff, Jared Rubin

ESI Publications

This article analyzes Martin Luther’s role in spreading the early Reformation, one of the most important episodes of radical institutional change in the last millennium. We argue that social relations played a key role in its diffusion because the spread of heterodox ideologies and their eventual institutionalization relied not only on private “infection” through exposure to innovation but also on active conversion and promotion of that new faith through personal ties. We conceive of that process as leader-to-follower directional influence originating with Luther and flowing to local elites through personal ties. Based on novel data on Luther’s correspondence, Luther’s visits, …