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Articles 1 - 12 of 12
Full-Text Articles in History
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of encouraging …
Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr
Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
The Indian television system is one of the most extensive systems in the world. Terrestrial broadcasting, which has been the sole preserve of the government, provides television coverage to over 90% of India's 900 million people. By the end of 1996 nearly 50 million households had television sets. International satellite broadcasting, introduced in 1991, has swept across the country because of the rapid proliferation of small scale cable systems. By the end of 1996, Indians could view dozens of foreign and local channels and the competition for audiences and advertising revenues was one of the hottest in the world. In …
In Memoriam Karl Heinz Göller (May 13, 1924 - April 22, 2009), Richard Utz
In Memoriam Karl Heinz Göller (May 13, 1924 - April 22, 2009), Richard Utz
Richard Utz
Eulogy on academic teacher, adviser, and mentor; founding dean of the College of Languages and Literatures at the University of Regensburg, Germany; and founder and honorary president of the German Medieval Academy (Mediävistenverband).
Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr
Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
Community radio is a type of radio service that caters to the interests of a certain area, broadcasting content that is popular to a local audience but which may often be overlooked by commercial or mass-media broadcasters. Modern-day community radio stations often serve their listeners by offering a variety of content that is not necessarily provided by the larger commercial radio stations. Community radio outlets may carry news and information programming geared toward the local area, particularly immigrant or minority groups that are poorly served by other major media outlets. Philosophically two distinct approaches to community radio can be discerned, …
History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr
History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
The history of communication dates back to the earliest signs of cavemen.Communication can range from very subtle processes of exchange, to full conversations and mass communication. Human communication was revolutionized with speech perhaps 200,000 years ago, Symbols were developed about 30,000 years ago and writing about 7,000. On a much shorter scale, there have been major developments in the field of telecommunication in the past few centuries.
Closing Remarks, Richard Clement
Welcome And Introduction, Richard Clement, Raymond Coward
Welcome And Introduction, Richard Clement, Raymond Coward
Richard W. Clement
No abstract provided.
Pi(O)Us Medievalism Vs. Catholic Modernism: The Case Of George Tyrell, Richard Utz
Pi(O)Us Medievalism Vs. Catholic Modernism: The Case Of George Tyrell, Richard Utz
Richard Utz
Investigates the use of "medievalism" by George Tyrell in his book, Medievalism. A Reply to Cardinal Mercier (1908). Tyrell, who argues in favor of a modern(ist), intelligent, Catholic faith, sees the Church's reorientation toward the Middle Ages in the late nineteenth and early twentieth century as a misdirected form of originalism, which he rejects as "medievalism."
Forests, Animals, And Ambushes In The Alliterative Morte Arthure, Jeremy Withers
Forests, Animals, And Ambushes In The Alliterative Morte Arthure, Jeremy Withers
Jeremy Withers
In the Alliterative Morte Arthure, the forest is often depicted as an ideal place for ambushing one's enemy. Such persistent attacks lead many warriors in the poem to encounter densely wooded areas with trepidation and even at times with explicit violence towards these places. However, through its use of several arresting locus amoenus passages, the Morte demonstrates alternative ways for soldiers to experience natural landscapes. Rather than suggest that forests are inherently malicious and forbidding places (as many medieval romances have done), the poem suggests that when cleared of an immediate threat of ambush, natural landscapes can be restorative and …
The Morrígan: A Trinity United, Olivia L. Blessing
The Morrígan: A Trinity United, Olivia L. Blessing
Olivia L Blessing
The eeriness of Poe’s words has echoed down throughout the years to enthrall generation after generation with the verses’ sense of dismay, desperation, and fatality. Yet many have forgotten that, centuries earlier, the Celts were telling their own tales of shadowy ravens and tragic futures foretold. Many remain in the form of legends about their goddess of war—Morrígan. This goddess was a complex, triune character; comprehending the entirety of her power and importance in the Celtic myths requires an in-depth examination of her appearances in the old legends and the impact those tales had on the Celts.
(De)Constructing Jane: Converting Austen In Film Responses, Karen Gevirtz
(De)Constructing Jane: Converting Austen In Film Responses, Karen Gevirtz
Karen Bloom Gevirtz
No abstract provided.
The Oft-Ignored Mr. Turton: The Role Of District Collector In A Passage To India, Allen P. Mendenhall
The Oft-Ignored Mr. Turton: The Role Of District Collector In A Passage To India, Allen P. Mendenhall
Allen Mendenhall
E.M. Forster’s A Passage to India presents Brahman Hindu jurisprudence as an alternative to British rule of law, a utilitarian jurisprudence that hinges on mercantilism, central planning, and imperialism. Building on John Hasnas’s critiques of rule of law and Murray Rothbard’s critiques of Benthamite utilitarianism, this essay argues that Forster’s depictions of Brahman Hindu in the novel endorse polycentric legal systems. Mr. Turton is the local district collector whose job is to pander to both British and Indian interests; positioned as such, Turton is a site for critique and comparison. Forster uses Turton to show that Brahman Hindu jurisprudence is …