Feminist, Gender, and Sexuality Studies Commons^™

“Girl Power, Selfies, And Sexiness”: An Investigation Into The Neoliberal And Postfeminist Era Of Influencer Marketing, Amalie A. Werenskiold

Dissertations, Theses, and Capstone Projects

In today’s social media-centered popular culture, fashion, and lifestyle influencers maintain rigid and sexist forms of femininity which are spread to a large consumer base through influencer marketing. Research on postmodern feminism has revealed that the standardized modern woman is supplied with freedom, fun, and sexiness, allowing women to live their lives as they best see fit. Yet not all women are able to experience similar feelings of liberation and gender inequality is still a regular feature of society. This study observes Instagram images, captions, and comment sections of 61 distinct female influencers from the Instagram explore page. The evidence …

Beautiful, Sexy, And Happy Celebrities: Perfect Mothers Or Instamoms, Ebru Güzel

Journal of International Women's Studies

The development of information technologies and the Internet has created an enormous economy. In line with this digital transformation, cultural change has come about. Global companies create new trends focused on vanity and pleasure in social media that follow the patriarchal capitalist ideology. Motherhood has also been included in this process, and “perfect motherhood,” as an extension to new generation motherhood, has been popularized on social media. Perfect motherhood requires mothers who are responsible for looking after children and the home to also be successful in their professional and personal lives while looking beautiful, young, chic, sexy, and fit. Recently …

Skin Stories And Family Feelings: The Contradictions Of Skin Picking In Mother And Daughter, Katrina Jacinto

Crossings: Swarthmore Undergraduate Feminist Research Journal

Skin picking, otherwise known as dermatillomania, is considered to be a medical disorder by the DSM-5. However, the embodied experiences of skin picking in myself and my mother do not align with the neat definitions offered by psychiatry. Through autoethnographic material and an ethnographic interview with my mother, I argue that skin picking is a bodily technique that is pathologized through stigma. In particular, I suggest that skin picking reveals the body as a polyvalent entity, in which the same features and practices take on different meanings in different bodies. This frames the discrepancies between mine, and my mother's, experiences. …

America, The Beautiful: How American Cosmetics Companies Advertised Femininity In The 1950s, Bridget Beavin

Mahurin Honors College Capstone Experience/Thesis Projects

The 1950s were an influential decade for cosmetics in terms of sales and social impact yet have received little consideration from historians. This paper explores how cosmetics companies reflected and directed ideas about American women, femininity, beauty, consumerism, and race in the 1950s. Using cosmetics advertisements in magazines, business newspapers, cosmetics packaging, employee manuals, and secondary literature, this paper analyzes tone and content of messaging published by cosmetics companies and reactions to the sale and use of cosmetics by public commentators. Analysis shows cosmetics were marketed as a necessity for achieving ideal femininity, yet women were largely criticized or belittled …

Is Women’S Beauty Used As A Means To Achieve Certain Ends?:Pakistani Women’S Perceptions Of Body Objectification, Subaita Zubair

Journal of International Women's Studies

This qualitative ethnographic paper analyzes women’s perceptions of whether their beauty is utilized to achieve certain ends in Pakistani society. It highlights the objectification of the female body particularly in the field of academia and various job sectors. Female participants were both students and professionals. The age range of study participants included late adolescents (aged 18-24) and early adults (24-34) from the area of Islamabad and Rawalpindi, Pakistan. In-depth, semi-structured interviews (17 interviewees) and focus group discussions (8 respondents, age 20-24) were used, and a thematic analysis was conducted. Results showed that women whose bodies reflect the commodified and sexualized …

Put Yourself First (In A Sexy Way): Postfeminist Beauty Messaging And Resistant Media Texts, Margarita Artoglou

Dissertations, Theses, and Capstone Projects

The makeover montage trope is one of the most recognizable in media content aimed at young women, sending the message that social status and acceptance are only a new outfit and face of makeup away. While this trope and its message have been heavily critiqued by scholars, the message that beauty—and all its social benefits—can be achieved through consumerism has not disappeared, though the means by which this message is conveyed has changed. As a result of companies co-opting feminist rhetoric, conforming to standards of beauty has been recast as a “choice” one makes for herself, often wrapped in the …

[Review Of] Beneath The Surface: A Transnational History Of Skin Lighteners, Elizabeth W. Williams

Gender and Women's Studies Faculty Publications

No abstract provided.

Real Men Don't Get Lipos : Gender, Political Economy, And Biomedicine In Colombia's Male Beauty Industry, Jose Alejandro Arango-Londono

Legacy Theses & Dissertations (2009 - 2024)

The last few years in Colombia have seen the rise and expansion of male beauty industry. Such growth seems to suggest a shift from entrenched gendered ideas as well as new markets and economic opportunities to pursue. This dissertation is the result of eighteen months of ethnographic fieldwork in Cali, Colombia focusing on how the development of male beauty has emerged in a context that is profoundly shaped by the legacy of armed conflict and drug-trafficking. The expansion of male beauty industry flourishes in a political and economic moment in Colombia where neoliberal policies are prevalent in the state’s agenda.

The Imposition Of White Beauty Standards On Black Women, Sabrina E. Robinette

Student Publications

This paper explores the impact of racist beauty ideals on black women through a survey of personal testimonies and an examination of media’s role in perpetrating white beauty. Without sufficient black representation in media, Western beauty standards have excluded black women from defining beauty, which inflicts psychological, physical, and even economic harm on women of color. Companies make profits off of black women’s insecurity from products such as skin lightening cream, chemical straighteners, and hair dye, all of which are an economic burden on black women at best and are life-threatening at worst. Often, black women are forced to turn …

The Most Beautiful Of All: A Quantitative Approach To Fairy-Tale Femininity, Jeana Jorgensen

Scholarship and Professional Work - LAS

Feminist folklorists have long asserted that women’s bodies are represented in fairy tales differently than men’s bodies, in normative and sexist ways. By using computational approaches to analyze a corpus of canonical fairy tales, I assess these claims and establish that women’s bodies are depicted in distinctive ways in fairy tales. This finding is important for scholars interested in fairy-tale studies, gender studies, and computational approaches to folklore studies.

Synthetic, Julia L. Prince

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

Throughout her life, the poet May Swenson concerned herself with communicating pathways to personal improvement and self-discovery by navigating the distinct social and psychological challenges specific to her historical context, personality, and gender. Though deceased, Swenson is still able to communicate these notions successfully, as many of her poems’ speakers do not conceal their intentions, but rather “force the truth.”

Synthetic, a poetry chapbook, similarly “forces the truth,” as the speaker – like Swenson’s – craves to bare all and discover more about who she is, as she contends with her own social and psychological challenges regarding beauty-gestures, practices, …

Express Yourself, Brooke Archer, Tristyn Acasio, Gwyn Fraley

Women’s Studies, Feminist Zine Archive

No abstract provided.

Fat Girls: Sexuality, Transgression, And Fatness In Popular Culture, Maryann Kozlowski

Theses and Dissertations--Gender and Women's Studies

This dissertation focuses on representations, histories, and personal accounts of fat women’s bodies and sexualities. I address stereotypes and representations of fat women's sexuality in popular culture, including film, advertising, television, and literature. Through this examination, I move beyond one-dimensional representations of fat women's sexualities to a more complex, nuanced understanding of the realities of being fat, sexual, and a woman today. Fat women are often represented as either sexless, miserable, and lonely, or alternately, hypersexual and sexually deviant, with the inability to control their appetites for both food and sex. (see Bordo, Gilman, Farrell, Shaw, Wolf) By parsing through …

Racial Prioritization In Black-White Relationships, Nia Tariq

AUCTUS: The Journal of Undergraduate Research and Creative Scholarship

The utilization of race as a proxy for evaluating different characteristics of others contains risk because it results in stereotyping and potential alienation of individuals from negatively judged groups. This concept motivated me to uncover the extent to which race affects intimate relationships amongst the historically opposed groups of blacks and whites in the United States. I am studying the historic racially-driven marginalization of blacks and the resulting relationship to recent dating and marriage patterns between black-white interracial pairs. I want to find out why the socioeconomic advantage held by whites is transmutated into dating culture, in order to understand …

Beauty And The Internet: Old Wine In A New Bottle, Piyali Sur

Journal of International Women's Studies

In the consumer culture of late modernity, young women are obsessed with their physical appearance and attempt to conform to socially constructed beauty standards. Adolescent girls are surrounded by images of beauty through advertising, television, films, magazines and the recent beauty blogs that have burst forth on the worldwide web. This paper is on the use of beauty blogs by adolescent girls of the age group 15 to 19 years living in Kolkata, whereby depicting that there is no escape from feminine embodiment even in the digital world. The researcher has compiled the beauty/fashion blogs that adolescent girls regularly visit …

Badass Beauties: The Culture Of Rebellious Femininity, Natalia L. Boise

Undergraduate Theses, Professional Papers, and Capstone Artifacts

This project is an explorative multi-media essay aimed at capturing diverse individual expressions of femininity. It was conceptualized out of frustration and also admiration. I saw many beautiful women I admire struggle with beauty norms and standards and the constraints of the modern conceptualization of femininity. Some of the universals of womanhood--menstruation, public hair, aging-- have come to be seen as entirely unfeminine, and many of the women around me were beginning to challenge that. These women’s experiences, my own education, our discussions, and my personal struggles as a woman trying to establish my own identity in a world that …

A Lineage Of Black Feminist Art, Kiana Miller

Honors Theses

This Black Feminist Art thesis project displays Black lives with full representational impact and it allows a space for agency to be shown. Through an empirical literature review, original poetry and artwork this thesis expresses dimensions of Black feminist/womanist voices. The purpose of this thesis is putting real images of Black lives out into the world in order to have a positive impact, giving young girls an artistic role model that looks like them, and the ability to read a book with images and stories of lives that may resemble theirs, lastly sharing a social commentary as well as a …

Announcings, Babette Babich

Articles and Chapters in Academic Book Collections

The Annunciation is often thematized in the critical literature and foremost among these thematizations, recently to be sure, are feminist readings, which matter for this essay although this essay can only refer to these in passing.

The focal concern is personal correspondence and intimate address or intrigue. This essay thus offers a hermeneutic reading less of the presumptive purity of our perception of this painting, as indeed of its reception, involving a distinction to be noted between male and female subjects than it reviews a recollection of the divine inclination to beauty in both pagan, Greek, and Judaeo- Christian traditions. …

Depictions Of Beauty On Cosmopolitan Magazine: Content Analysis Of Covers (1959-2014), Azalee Maslow

UNLV Theses, Dissertations, Professional Papers, and Capstones

The media, especially advertisers, have long used beautiful women as an ideal image for attracting viewers and selling products. American women have been portrayed as, ideally, thin Caucasians with blonde hair and blue eyes. Research has found that women compare themselves to the beautiful women in advertising and in turn have negative feelings towards their own appearance. This thesis’ goal is to find whether the ideal American woman has changed through a content analysis of the women on the covers of Cosmopolitan magazine over the past 55 years, 1959 through 2014. This content analysis will focus on how the covers …

You're Trans-Mexi-Fying Right Before Our Eyes: Westernized Bodily Features And Beauty Practices In Ugly Betty, Luz-Maria Tato-Pazo

Journal of International Women's Studies

Makeover narratives are a form of discourse which relies on some type of transformation as a path to success. These narratives mainly target the bodies of white middle-class and middle-aged heterosexual women with the aim of creating more conventionally beautiful feminine subjects. This article explores the beauty practices and rituals present in the US dramedy Ugly Betty. We look in detail at makeover narratives and their close association with contemporary idealized versions of female attractiveness. Closely tied up with the makeover canon, the beauty industry entails processes of disciplining women’s bodies to meet the requirements of an ideal feminine …

Past The Bloom: Aging And Beauty In The Novels Of Jane Austen, Stephanie M. Eddleman

English Faculty Research and Publications

No abstract provided.

From The Inside Out, And Through., Dominique Ovalle

The STEAM Journal

These photographs describe “Science” born of consumerism, hijacked by me, economically disenfranchised, or rather—temporarily embarrassed, artist. I was putzing around Malibu—my old college stomping ground, looking for free food; maybe a sample of some gourmet $5 chocolate, and all I got were these photographs.

Incongruent Premodern And Modern Beauty Ideals: A Case Study Of South Korea And India's Reconciliation Of Current Beauty Trends With Foundational Religious Ideals, Minger Bropleh

CMC Senior Theses

This thesis is an in-depth analysis of beauty ideals in South Korea and India. These two countries have recently turned to skin lightening and cosmetic surgery in order to achieve their new beauty standards. Not only do these two countries share a propensity for those two trends, but they also have an overwhelming majority of the population that identifies with a specific religion; Hinduism in the case of India and Confucianism in the case of South Korea. However, it is not clear that the current beauty ideal in each country aligns with the beauty ideal set out in the respective …

The Organic Beauty Industry: A Gendered Economic Review, Brianna D. Connelly

Electronic Theses and Dissertations

Organic beauty has grown to a $6 billion dollar industry supplying consumers with products that align with unique social consumption preferences. This thesis explores the historical economic perspective of the traditional beauty industry and the development of the organic beauty industry. Capitalism influenced the traditional beauty industry during the pursuit for profits that lead to jeopardizing customer and environmental safety. Consumers responded to this behavior by founding an organic beauty industry that not only considered social issues, but negated gendered beauty standards in the process. Organic product efficacy has emerged as an issue that must be dealt with by regulation …

Transexuality Beauty And Love: The Beautiful Life Of A Transgender Person In Love, Katlin Fuller, Hannah (Garrett) Jackson, Megan Mckoam

Women’s Studies, Feminist Zine Archive

Writings, artwork, and activities (crossword puzzle) about trans positivity, transphobia, sexual identity definitions, and beauty standards.

Perceptions Of Beauty Among Female Chinese Students In The United States And China, Carly R. Staley, Ginny Qin Zhan

The Kennesaw Journal of Undergraduate Research

This pilot study compared the perceptions of beauty among Chinese women who were exchange students in the United States with Chinese women who were students in their homeland. We interviewed 19 women in China and 19 women in the United States to determine differences in responses. In accordance with the sociocultural approach and the social comparison approach, we expected Chinese women in the United States to have a be more acculturate, more frequently conclude that American women were more beautiful than Chinese women, be more likely than those studying in China to report body dissatisfaction, be more likely to dislike …

Une Approche Lourde Ou Légère? : Les Habitudes Alimentaires Malsaines Et La Proposition Du Valérie Boyer Contre Le Niveau Maigre, Eva M. Pogosian

Honors Theses

It's no secret that in today's society, one of the main concerns among women is the way they look. Although society tells us from a young age that "inside that counts", women, and now even young girls as five have a concern about their appearance. Society tells us to be happy with who we are and to be true to ourselves, but in fact we want to please the world. Where does this worry come from? And maybe this question is more important. Why is we consider thinness as the ideal of beauty. It was only 60 years ago that …

Fashion And Cosmetic Advertising In Three Magazines In The 1950s: How Advertising Shaped Societal Expectations Of Beauty, Lindsey B. Sloan

Honors Theses

Since its creation, print advertising has affected how women perceive beauty and has shaped the trend of consumer purchasing, as well as the social status of women. This thesis analyzes three women’s magazines—Life, Ladies’ Home Journal and Ebony and evaluates how the advertising of fashion and cosmetics portrayed ideals of beauty in the 1950s and how the advertisements may have shaped or reflected class differences and racial perceptions in mid 19th century America. In order to accomplish this analysis and to evaluate how fashion and cosmetic advertising may have differed based on targeted demographic, advertisements from the months April and …

Beauty And The Barbie Doll: When Life Imitates Plastic, Alexandra Gaudio

American Studies Senior Theses

My project will consist of three major parts. I want to take a brief look at how the hegemonic ideals of feminine beauty in the United States have evolved over the past fifty years, since Barbie was introduced in 1959. Also, I will go through a history of Mattel’s Barbie doll, including the development of the doll and some of its many different manifestations over the years. Then I will use these two components to investigate the relationship between exposure to the doll and young women’s perception of beauty, as well as other potentially subconscious ideals they may internalize from …

The Color(S) Of Perfection: The Feminine Body, Beauty Ideals, And Identity In Postwar America, 1945-1970, Elizabeth M. Matelski

Dissertations

Throughout the nineteenth and twentieth centuries, a number of models have existed offering women a spectrum of ideal body types and varying opinions about the role of fitness and diet in achieving these forms. In the years following World War II, prescriptive literature, Hollywood, and popular culture in general created and perpetuated the postwar feminine ideal of "the Sweater girl" - a busty, curvaceous figure more sexual than maternal. Yet, this ideal gave way in little more than a decade. In the late 1960s, youth culture placed a cult-like status on Twiggy, a model with a 31-inch bust and 32-inch …