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Full-Text Articles in Art and Design

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr Nov 2010

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of encouraging …


Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr Nov 2010

Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

The Indian television system is one of the most extensive systems in the world. Terrestrial broadcasting, which has been the sole preserve of the government, provides television coverage to over 90% of India's 900 million people. By the end of 1996 nearly 50 million households had television sets. International satellite broadcasting, introduced in 1991, has swept across the country because of the rapid proliferation of small scale cable systems. By the end of 1996, Indians could view dozens of foreign and local channels and the competition for audiences and advertising revenues was one of the hottest in the world. In …


Glorious Constructions: The Struggle To Preserve Salvation-Themed Visionary Art Environments, Molly Elaine Sheehan Nov 2010

Glorious Constructions: The Struggle To Preserve Salvation-Themed Visionary Art Environments, Molly Elaine Sheehan

Master's Theses

Salvation-themed art environments are a roadside rarity, built out of a strong visionary dedication to God, but the sites are disappearing simply because the work is misunderstood. The historiography on the subject is sparse, trending more toward coffee table books with big glossy pictures than real scholarly endeavors, but the consensus among all has been clear. The sites are a valuable part of the recent American cultural landscape, crossing several scholarly fields - art, architecture, and history - and uniting them into a cohesive preservation movement. On a series of trips to visit, see, and experience five of these sites, …


Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr Oct 2010

Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Community radio is a type of radio service that caters to the interests of a certain area, broadcasting content that is popular to a local audience but which may often be overlooked by commercial or mass-media broadcasters. Modern-day community radio stations often serve their listeners by offering a variety of content that is not necessarily provided by the larger commercial radio stations. Community radio outlets may carry news and information programming geared toward the local area, particularly immigrant or minority groups that are poorly served by other major media outlets. Philosophically two distinct approaches to community radio can be discerned, …


History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr Sep 2010

History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

The history of communication dates back to the earliest signs of cavemen.Communication can range from very subtle processes of exchange, to full conversations and mass communication. Human communication was revolutionized with speech perhaps 200,000 years ago, Symbols were developed about 30,000 years ago and writing about 7,000. On a much shorter scale, there have been major developments in the field of telecommunication in the past few centuries.


Lani Montreal Interview, Thi Navi Thach Feb 2010

Lani Montreal Interview, Thi Navi Thach

Asian American Art Oral History Project

2010 interview with Filipina teacher, writer, performer Lani T. Montreal by Thi Navi Thach


Ann Poochareon Interview, Christina Yang Feb 2010

Ann Poochareon Interview, Christina Yang

Asian American Art Oral History Project

2010 interview with new media artist Ann Poochareon by Christina Yang


Tatsu Aoki Interview, Brian Callahan Feb 2010

Tatsu Aoki Interview, Brian Callahan

Asian American Art Oral History Project

2010 interview with musician Tatsu Aoki


Tina Ramirez Interview, Karina Lopez Feb 2010

Tina Ramirez Interview, Karina Lopez

Asian American Art Oral History Project

2010 interview with poet Tina Ramirez


Dahuang Zhou Interview, Julia Lin Feb 2010

Dahuang Zhou Interview, Julia Lin

Asian American Art Oral History Project

2010 interview with multimedia artist and entrepreneur DaHuang Zhou


Chi Jang Yin Interview, Anna Huang Feb 2010

Chi Jang Yin Interview, Anna Huang

Asian American Art Oral History Project

2010 interview with experimental documentary filmmaker Chi Jang Yin by Anna Huang


Von Kommanivanh Interview, John Pluciennik Feb 2010

Von Kommanivanh Interview, John Pluciennik

Asian American Art Oral History Project

2010 interview with Loatian born/Chicago based painter Von Kommanivahn by John Pluciennik


Sam Del Rosario Interview, Nancy Shaba Feb 2010

Sam Del Rosario Interview, Nancy Shaba

Asian American Art Oral History Project

2010 interview with writer and the former ED of the Asian American Artists Collective- Chicago Sam del Rosario by Nancy Shaba.


Rominna Villasenor Interview, Jamelle Apolinar Feb 2010

Rominna Villasenor Interview, Jamelle Apolinar

Asian American Art Oral History Project

2010 interview with writer, performer, visual artist Rominna Villasenor by Jamelle Apolinar


Michiko Itatani Interview, Liza Rush Feb 2010

Michiko Itatani Interview, Liza Rush

Asian American Art Oral History Project

2010 interview with painter and School of the Art Institute of Chicago professor Michiko itatani by Liza Rush


Mike Park Interview, Ben Rogers Feb 2010

Mike Park Interview, Ben Rogers

Asian American Art Oral History Project

2010 interview with Mike Park from Asian Man Records by Ben Rogers


Ann Marie Chua Lee Interview, Jasmin M. Ortiz Feb 2010

Ann Marie Chua Lee Interview, Jasmin M. Ortiz

Asian American Art Oral History Project

2010 Interview with cosplay costume designer Anne Marie Chua Lee by Jasmin M. Ortiz


Walter Haskell Hinton: Illustrator Of The Popular American West, Sam Yates, Jaleen Grove Jan 2010

Walter Haskell Hinton: Illustrator Of The Popular American West, Sam Yates, Jaleen Grove

Ewing Gallery of Art & Architecture

Walter Haskell Hinton was an American commercial illustrator. He is known for his work for Velvet Joe tobacco company, Sports Afield, Outdoor Life, John Deere, Fairmont Motors, Washington National Insurance, and various Western pulp magazines.