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Art and Design Commons

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Technological University Dublin

Design

Graphic Design

Articles 1 - 10 of 10

Full-Text Articles in Art and Design

The Problem With Creativity, Con Kennedy Jun 2015

The Problem With Creativity, Con Kennedy

Conference papers

Creativity would seem to be the single most important competency of design practitioners. The literature would suggest that, in general, creativity is considered to be a positive thing generating positive outcomes of design practices and their clients. This paper investigates how creativity can be defined within the paradigm of design practice and practitioners and draws upon references in international literature to establish themes and concepts. Once identified, these themes are then investigated to identify potential problems or issues with creativity. Problems may include but are not limited to: practices undertaken by the individual designer; attitude responses from the individual designer ...


Farrell’S Nursery Company Limited Brand Identity Project, Peter Dee Jan 2010

Farrell’S Nursery Company Limited Brand Identity Project, Peter Dee

Other resources

Peter Dee - Strategic Design and Marketing Consultant, was responsible for the design and development of the brand identity for the Farrell’s Nursery Company which was used on business cards, letterhead, signage and website.

Farrell’s unique plant nursery is always full of fresh ideas, inspiring plants and solutions for every garden. You'll find an extensive range of plants and people who provide expert advice and a range of associated services at all times of the year.


Westwood Interior Company Limited Brand Identity Project, Peter Dee Jan 2010

Westwood Interior Company Limited Brand Identity Project, Peter Dee

Other resources

Westwood Interior Company Limited design and manufacture high quality handmade wood interiors in Ireland. Westwood Interior required a modern logo using natural colours and imagery.

Peter Dee - Strategic Design and Marketing Consultant, was responsible for the design and development of the brand identity for the Westwood Interior Company which was used on business cards, letterhead, signage and e-Commerce website.

Westwood Interior have earned a reputation for a high level of service and attention to detail. An established team of skilled craftsmen pride themselves in creating bespoke wood interiors that combine the very best in modern technology with the highest levels ...


Clifford’S Fireplace Company Limited Brand Identity Project, Peter Dee Jan 2009

Clifford’S Fireplace Company Limited Brand Identity Project, Peter Dee

Other resources

Peter Dee - Strategic Design and Marketing Consultant, was responsible for the design and development of the brand identity for the Clifford’s Fireplaces Company which was used on business cards, letterhead, advertisements, promotional material and e-Commerce website. Clifford's Fireplaces Ltd. was established in 1947 and with over 65 years of experience in the fireplace and home heating business it is their goal to ensure that customers obtain the most appropriate products and services to meet their heating requirements. http://www.cliffordfireplaces.com


The Blinds Shop Company Limited Brand Identity Project, Peter Dee Jan 2008

The Blinds Shop Company Limited Brand Identity Project, Peter Dee

Other resources

The Blinds Shop offers made to measure window blinds catering to all markets across Ireland. The Blinds Shop required a clean, bold and modern logo using fresh colours and imagery.

Peter Dee - Strategic Design and Marketing Consultant, was responsible for the design and development of the brand identity for the The Blinds Shop Company Limited which was used on business cards, letterhead, promotional information, uniforms, advertising and e-Commerce website.

The Blinds Shop is a retailer of made to measure window blinds catering to both the domestic and commercial market within the Dublin area. Blinds are made to the highest specifications ...


Design Principles: Attractive Bias Written Report, Peter Dee Feb 2005

Design Principles: Attractive Bias Written Report, Peter Dee

Articles

A written report to analyse two objects in relation to the principle of attractiveness bias; one of which supports this design principle and one which does not.


Apex Refrigeration Company Limited: Brand Identity Project, Peter Dee Jan 2004

Apex Refrigeration Company Limited: Brand Identity Project, Peter Dee

Other resources

APEX Refrigeration offers Refrigeration, Air Conditioning and Catering services across Ireland. Apex Refrigeration required a clean, bold and modern logo using cool colours and imagery. Peter Dee - Strategic Design and Marketing Consultant, was responsible for the design and development of the brand identity for the APEX Refrigeration Company which was used on business cards, letterhead, vehicle livery and e-Commerce website.


Enterprise Ireland: Stimulating Creativity Through Design Strategies, Peter Dee Jan 2003

Enterprise Ireland: Stimulating Creativity Through Design Strategies, Peter Dee

Other resources

Stimulating Creativity through Design Strategies: A seminar organised by Enterprise Ireland for business organisations to explore a holistic approach to the design / marketing interface.

Peter Dee - Strategic Design and Marketing Consultant, specialises in the creation of brand development strategies for Enterprise Ireland’s Design Unit. Peter was responsible for the design and development of the brand identity for the Enterprise Ireland Stimulating Creativity through Design Strategies Seminar in Dublin.

Design is an excellent expression of innovation. It can provide product differentiation, gain and hold onto competitive market advantage and assist in the building of strong brands through creative packaging and ...


T. Cassidy Printing Company Limited Brand Identity Project, Peter Dee Jan 2003

T. Cassidy Printing Company Limited Brand Identity Project, Peter Dee

Other resources

T. Cassidy Printing - Dublin's finest lithographic and digital printing company. T. Cassidy Printing required a clean, bold and tasteful logotype using strong colours and imagery.

Peter Dee - Strategic Design and Marketing Consultant, was responsible for the design and development of the brand identity for the T. Cassidy Printing Company which was used on business cards, letterhead, promotional material and business website.

T. Cassidy Printing provides a complete design and printing service for all printed materials - from graphic design through to printing, finishing and delivery. All types of corporate printed materials from newsletters and marketing brochures to corporate stationery, flyers ...


Enterprise Ireland: Student Creativity Day Design Competition, Peter Dee Jan 2002

Enterprise Ireland: Student Creativity Day Design Competition, Peter Dee

Other resources

Peter Dee - Strategic Design & Marketing Consultant, was responsible for the design and development of the brand identity for the Enterprise Ireland Student Creativity Day which was used on business cards, letterhead, appliction forms, information literature, large format posters, t-shirts and website. Competing in multi-disciplinary teams, students provided an innovative & creative solution to an exacting design brief. The design brief reflected the following themes: interface, learning, science, media, communications and fashion. The design jury included representatives of Irish business and IDI members.