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Contemporary Art

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Xu Zhen & Madein Company: The Phenomenon Of Artist-Company, Qianfan Gu Jan 2018

Xu Zhen & Madein Company: The Phenomenon Of Artist-Company, Qianfan Gu

School of Arts & Sciences Theses

The thesis is about the phenomenon of "artist-company" -- commercial methodologies employed by contemporary artists are determining their artworks. Taking XuZhen as a case study, it attempts to understand the phenomenon through aspects including art autonomy and institutional theories. It argues that "artist-company" is a continuation of institutional critique.