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Theses/Dissertations

2012

Rhetoric

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Full-Text Articles in Arts and Humanities

"Carefull" Ethos: The Construction Of Ethos In Dorothy Leigh's The Mothers Blessing, Julia D. Combs Dec 2012

"Carefull" Ethos: The Construction Of Ethos In Dorothy Leigh's The Mothers Blessing, Julia D. Combs

UNLV Theses, Dissertations, Professional Papers, and Capstones

As one of the most popular conduct manuals in the early seventeenth century, Dorothy Leigh's The Mothers Blessing is often categorized as private, domestic literature. In this dissertation, I examine the strategies Leigh employed to create ethos, and I argue that her strategic depiction of herself as a "fearefull, faithfull, carefull" mother helped her authorize herself as a public figure. Specifically, I investigate the strategies Leigh employed to create a persuasive ethos within the genre of the conduct manual. Through mother-based ethos strategies, Leigh presented herself deliberately, augmenting her authority as Mother and positioning her work within a male-dominated print …


The Rhetoric Of Mom Blogs: A Study Of Mothering Made Public, Madeline Yonker Dec 2012

The Rhetoric Of Mom Blogs: A Study Of Mothering Made Public, Madeline Yonker

Writing Program – Dissertations

This dissertation examines the phenomenon of mom blogs to determine their handling of conventional motherhood and the rhetorical nature of their discourse. Unlike other prior studies of blogs and specifically of mom blogs, the dissertation examines both the blog entries themselves and the many comments such entries generate from readers.

In addition, it seeks to determine the values and rhetorical practices of any community that might be established through such blog commenting. To accomplish these aims, the dissertation focuses on the entries and comments from three particular blogs chosen to represent the network of mom bloggers.

The commonplaces or ideals …


Aqui Es: The Rhetoric Of Identification In An Act Of Local Branding, Bonnie M. Garcia Dec 2012

Aqui Es: The Rhetoric Of Identification In An Act Of Local Branding, Bonnie M. Garcia

Theses and Dissertations - UTB/UTPA

Brands are a large part of our cultural discourse. In the Rio Grande Valley a group of network-marketing sponsored entrepreneurs has tapped into branding as a rhetorical resource. I use Burke’s concept of consubstantiation to analyze the rhetorical motives represented both in the use of branding in general and in the “Aqui Es” sign utilized by local nutrition clubs. Burke’s concept of consubstantiation allows me to contextualize the production of the sign and open avenues to explore the relationships behind the sign’s use. I then utilize Lacanian psychoanalysis to explain the psychological motives behind the sign’s use and production. I …


The Humanistic, Fideistic Philosophy Of Philip Melanchthon (1497-1560), Charles William Peterson Oct 2012

The Humanistic, Fideistic Philosophy Of Philip Melanchthon (1497-1560), Charles William Peterson

Dissertations (1934 -)

This dissertation examines the way Philip Melanchthon, author of the Augsburg Confession and Martin Luther's closest co-worker, sought to establish the relationship between faith and reason in the cradle of the Lutheran tradition, Wittenberg University. While Melanchthon is widely recognized to have played a crucial role in the Reformation of the Church in the sixteenth century as well as in the Renaissance in Northern Europe, he has in general received relatively little scholarly attention, few have attempted to explore his philosophy in depth, and those who have examined his philosophical work have come to contradictory or less than helpful conclusions …


Come As You Are, As I Want You To Be: Grunge/Riot Grrrl Pedagogy And Identity Construction In The Second Year Writing Program, Rory J. Callais Aug 2012

Come As You Are, As I Want You To Be: Grunge/Riot Grrrl Pedagogy And Identity Construction In The Second Year Writing Program, Rory J. Callais

University of New Orleans Theses and Dissertations

A look at how artists in the grunge and Riot Grrrl movements constructed public identities that typically appealed to the economic, cultural, and social conditions of the early 1990s. These public personas -- perceived as “honest” -- were defined by negotiation with mainstream culture, the notion of the “confessional,” and gender construction. By examining how these identities were constructed, composition students can see how cultural influences mediate their own identity construction. A “grunge/Riot Grrrl” pedagogy is proposed that encourages students to look at how identities are constructed across a multimedia landscape, reflecting the way grunge and Riot Grrrl artists built …


Toward A Working Theory Of Neurorhetorics, Jeffrey L. Honnold Jun 2012

Toward A Working Theory Of Neurorhetorics, Jeffrey L. Honnold

USF Tampa Graduate Theses and Dissertations

This piece makes the claim that rhetoric is first philosophy--before philosophy, epistemology, ontology, or any other field--or that rhetoric is, at the least, on equal footing as these fields because:

empathy--and thusly the impulse for communication--is physiologically hardwired into humans; special distinctions between human and animal are largely artificial constructions, as is evidenced by neurosciences; "hard" science, in the form of neurosciences, is providing entrance points & opportunities for rhetoric to raise its status within the academy; and said neurosciences, in addition to empathy studies, have shown strong evidence supporting linguistic and evolutionary links between humans and other species, thereby …


Food For Thought: Sustainability, Community-Engaged Teaching And Research, And Critical Food Literacy, Dianna Winslow Jun 2012

Food For Thought: Sustainability, Community-Engaged Teaching And Research, And Critical Food Literacy, Dianna Winslow

Writing Program – Dissertations

Eric Schlosser's Fast Food Nation. Marion Nestle's Food Politics. Michael Pollan's The Omnivore's Dilemma and In Defense of Food: An Eater's Manifesto. The films Food, Inc. and The Future of Food. Debates over the industrialized food and farming system currently circulating in nonfiction books, documentaries, and public forums have immediacy for college students--and for anyone who eats. Food for Thought: Sustainability, Community-Engaged Teaching and Critical Food Literacy argues that fostering the development of critical food literacy is necessary for college students to have a voice in current and future public conversations on food politics and environmental sustainability, and the social …


Seeing (The Other) Through A Terministic Screen Of Spirituality: Emotional Integrity As A Strategy For Facilitating Identification, Jarron Benjamin Slater May 2012

Seeing (The Other) Through A Terministic Screen Of Spirituality: Emotional Integrity As A Strategy For Facilitating Identification, Jarron Benjamin Slater

Theses and Dissertations

Although philosopher Robert Solomon and rhetorician Kenneth Burke wrote in isolation from one another, they discuss similar concepts and ideas. Since its introduction in Burke's A Rhetoric of Motives, identification has always been important to rhetorical theory, and recent studies in emotion, such as Solomon's, provide new insight into modes of identification—that human beings can identify with one another on an emotional level. This paper places Solomon and Burke in conversation with one another, arguing that both terministic screens and emotions are ways of seeing, acting, engaging, and judging. Hence, terministic screens and emotions affect ethos, or character, both …


August 28, 1963: Building Community Through Collective Discourse, Jennifer Nestelberger May 2012

August 28, 1963: Building Community Through Collective Discourse, Jennifer Nestelberger

UNLV Theses, Dissertations, Professional Papers, and Capstones

The August 28, 1963 March on Washington is often remembered primarily for Martin Luther King, Jr.'s "I Have a Dream" speech, which serves as the pinnacle of civil rights movement oratory. This thesis, in contrast, examines speeches of the leaders of the "Big Six" organizations that preceded King's well-known words in order to shed light on the complexities of the movement and the outcomes that can result from meaningful dissent. Occurring at a time of division, the March emerged as a symbol of hope for change in the nation. The addresses of the day reflected this hope and helped build …


How A Nonprofit Maintains And Builds Relationships: The Role Of Social Capital And Rhetorical Identification, Megan Garver May 2012

How A Nonprofit Maintains And Builds Relationships: The Role Of Social Capital And Rhetorical Identification, Megan Garver

All Theses

The focus of this study is to investigate how one affiliate is situated in a particular context in order to understand, modify, and maintain its mission in the community, a process that this affiliate calls 'community impact.' The study of this Susan G. Komen affiliate will provide insight into how nonprofits build social capital in order to convince a target audience to invest, whether through volunteering, partnering, or donating monetarily. Further, this study will examine how relationships are created, as well as maintained, and the role of identification within these partnerships. Lastly, this study will explore how a nonprofit localizes …


Burke, Rhetoric And The Doctor: A Rhetorical Analysis Of Doctor Who, Kemp Nishan Muñiz Apr 2012

Burke, Rhetoric And The Doctor: A Rhetorical Analysis Of Doctor Who, Kemp Nishan Muñiz

All Student Theses

This paper performs a rhetorical analysis of the science-fiction program, Doctor Who, using theories from Kenneth Burke. Series Five of the show is analyzed using Burke’s theory of identification, the representative anecdote and the dramatistic pentad. The analysis with identification theory exemplifies the show’s ability to create identification with the audience that, in turn, drives the audience to watch. While the identification connects the audience to the show, the pentad explains how the characters of the show are driven by a pursuit of idealistic humanism rooted in individuality. The final analysis demonstrates that the program embraces more of a representative …


Examining Gender In Pharmaceutical Rhetoric Through A Cultural Studies Lens: A Case Study On The Gardasil Vaccine, Jennifer Fickley-Baker Jan 2012

Examining Gender In Pharmaceutical Rhetoric Through A Cultural Studies Lens: A Case Study On The Gardasil Vaccine, Jennifer Fickley-Baker

Electronic Theses and Dissertations

On June 8, 2006, Merck announced the debut of Gardasil, the world's first vaccine found successful in preventing human papillomavirus (HPV) infections, a sexually transmitted infection that is one of the main causes of certain cancers in men and women, including cervical, vulvar, penile and anal cancers. To promote the vaccine's release, Merck launched Gardasil's "One Less" advertising campaign that included television commercials, print ads and a consumerfocused website (www.Gardasil.com), each promoting the message that "you" could now be "one less woman" affected by cervical cancer ("One Less" campaign). The vaccine, tested and approved only for females age 9-26, was …


The Rhetorical Criteria Of Kennedy's Camelot, Stacy Fawn Wilder Jan 2012

The Rhetorical Criteria Of Kennedy's Camelot, Stacy Fawn Wilder

Online Theses and Dissertations

John F. Kennedy's presidential rhetoric reflects key criteria necessary for creating and sustaining the American Camelot myth. That myth was successfully ingrained within the American psyche through the use of visual rhetoric, campaign speech rhetoric, and crisis time rhetoric. Moreover, the collective memory of cultural trauma following Kennedy's assassination suggests a promising continuation of the Camelot myth. Because the four rhetorical categories (visual, campaign, crisis, and collective memory) worked in tandem, all were essential for creating Kennedy's legacy.


Writing Across Institutions: Studying The Curricular And Extracurricular Journeys Of Latina/O Students Transitioning From High School To College, Todd Ruecker Jan 2012

Writing Across Institutions: Studying The Curricular And Extracurricular Journeys Of Latina/O Students Transitioning From High School To College, Todd Ruecker

Open Access Theses & Dissertations

This dissertation is based on a year and a half multi-institutional study of seven Mexican American students transitioning from high school to a community college or a university. It explores the differences between high school, community college, and university literacy environments, focusing on the following: the impact of standardized testing at the high school level, the role of rhetoric and composition disciplinary expertise in shaping first-year composition (FYC) curricula, writing in the disciplines, and the digital divide between institutions. Seven case studies examine students' literacy experiences across institutions as well as both challenges and sources of support in and beyond …


The Rhetoric Of Construction: A Comparative Case Study Of The Language Of The U.S. - Mexico And Israel - Palestine Border Walls, Jesse Adam Kapenga Jan 2012

The Rhetoric Of Construction: A Comparative Case Study Of The Language Of The U.S. - Mexico And Israel - Palestine Border Walls, Jesse Adam Kapenga

Open Access Theses & Dissertations

This research examines the language and rhetoric of fear used to justify the walls and fences built by the American government along the U.S. - Mexico border, and by the Israeli government around the Occupied Palestinian Territories. It focuses specifically on the rhetoric used by the head of government of each country (the American president and the Israeli prime minister) during the years 2001-2011 to explain and justify the construction of a physical barrier as a measure of national defense and self-preservation.


The Historical Context During The 1964-1984 Period Of The National Writing Project: Its Importance To The Fields Of Rhetoric, Composition, And Teacher Education, Kay Lester Mooy Jan 2012

The Historical Context During The 1964-1984 Period Of The National Writing Project: Its Importance To The Fields Of Rhetoric, Composition, And Teacher Education, Kay Lester Mooy

Open Access Theses & Dissertations

The Historical Context of the National Writing Project (NWP) is a broad inquiry into the core values and importance of theory-driven pedagogical "best practices." This dissertation situates the teaching of writing within societal changes as well as changes in the disciplines. The researcher interviewed six primary sources (all participants in the first summer institute of the NWP) in a total of nine interviews. The research also reviews secondary sources and examines the personal documents of Gray twice, once before they were archived and once after archival procedures were begun. Results indicate that in the early days of the NWP theory …


Connecting Burke And Levinas: A Counter To The Rhetoric And Ethics Of Expediency, Gerry Joseph Morrow Jan 2012

Connecting Burke And Levinas: A Counter To The Rhetoric And Ethics Of Expediency, Gerry Joseph Morrow

Theses Digitization Project

This thesis exlores the current rhetoric of expediency in the United States and the expedient ethical perspective it fosters. It argues that the competitive rhetoric of corporate America has not only invaded every sector of society, but that it has caused untold human suffering by promoting what has become a mind-set, an expedient ideology.


Prose And Polarization: Environmental Literature And The Challenges To Constructive Discourse, Paige E. Costello Jan 2012

Prose And Polarization: Environmental Literature And The Challenges To Constructive Discourse, Paige E. Costello

CMC Senior Theses

This work explores how authors employ literary modes to persuade readers towards one side or another of the environmental debate and whether the works promote constructive discourse on environmental issues. It uses two seminal works from each side of the environmental discourse, Silent Spring and The Population Bomb and The Ultimate Resource and The Skeptical Environmentalist, to analyze stylistic differences and similarities, to compare public reception, and to explain the increasing polarization of environmental discourse.


Perceptions Of Rural America: A Rhetorical Analysis Of Protest Elements In Popular Country Music, Natalee Denise Singleton Jan 2012

Perceptions Of Rural America: A Rhetorical Analysis Of Protest Elements In Popular Country Music, Natalee Denise Singleton

All ETDs from UAB

As rural America evolves from its agrarian roots, an onslaught of economic, geographic, and societal changes affect cultural tensions. During every significant cultural shift in America, pop culture and mass media outlets have been there to interpret it, commentate on it, and sometimes provoke it. Country music is no exception. A rhetorical analysis of popular contemporary country music shows that country artists are seeking expression on the topics of rural identity, cultural endangerment, and methods of cultural sustention. An exploration of the lyrical and musical elements of select songs, examined against scholarly studies of the protest and propaganda music of …


"You Are Safe": Black Maternal Politics Of Resistance And The Question Of Community Consensus In African American Women's Literature, Daniela Marinova Koleva Jan 2012

"You Are Safe": Black Maternal Politics Of Resistance And The Question Of Community Consensus In African American Women's Literature, Daniela Marinova Koleva

Theses and Dissertations

The study focuses on a number of African American women's literary texts that employ the figure of the black mother and the motif of infanticide to engage in critical statements about system arrangements, repressive practices, and theory designs with direct effect upon black people's choices for organizing their lives and existence. Such critical statements are inevitably political and their construction is offered in a most provocative and startling way given the choice of maternal infanticide to make the claims.

Angelina Weld Grimke's "The Closing Door" (1919), Georgia Douglas Johnson's Safe (c.1929), Shirley Graham's It's Morning (c. 1938-1940), and Toni Morrison's …


Negotiating The Ideological Boundaries Of "The Four Freedoms": An Analysis Of African American Rhetoric From World War Ii, Jansen Blake Werner Jan 2012

Negotiating The Ideological Boundaries Of "The Four Freedoms": An Analysis Of African American Rhetoric From World War Ii, Jansen Blake Werner

All Graduate Theses, Dissertations, and Other Capstone Projects

This project explores how African Americans continued the quest for civil rights during WWII. In order to do so, however, one must acknowledge that black spokespersons responded to competing discourses--particularly, the discourses of U.S. officials such as President Franklin D. Roosevelt. In an era where propaganda pervaded the public sphere, the sheer force of the white majority in the U.S. was politically and socially overwhelming. Thus, non-dominant groups, such as African Americans, were forced to react from a restricted discursive space. In this regard, my analysis cuts two-fold. First, I examine how President Roosevelt galvanized support for his "Four Freedoms" …