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Full-Text Articles in Arts and Humanities
Google's #Freeandopen Campaign: Using A Documentary To Raise Awareness Of Internet Regulation Among University Students, Shelby N. Rice
Google's #Freeandopen Campaign: Using A Documentary To Raise Awareness Of Internet Regulation Among University Students, Shelby N. Rice
Mahurin Honors College Capstone Experience/Thesis Projects
The internet was founded as a non-proprietary tool by which computers could connect and share information reciprocally. This philosophy has allowed the internet to become a fundamental resource in higher education and provides a window by which students can experience the world around them. The primary focus of The #freeandopen Documentary is to maintain an uncensored web by raising awareness of the forces that act against the freedom of the internet and of the resources available to contribute to the cause. The short, 13-minute documentary is funded by Google’s #freeandopen Microgrant of $2,000. It features interviews from students who are …
The Advertising Toolbox: Principles Synthesized And Simplified, Rachael Fusting
The Advertising Toolbox: Principles Synthesized And Simplified, Rachael Fusting
Mahurin Honors College Capstone Experience/Thesis Projects
This paper is a supplementary text to Duct Tape Advertising: The Quick Fix Solution to Your Promotion Problems. It serves to further cite the sources of the guide’s claims and elaborate on their importance to the field of advertising. Reasons for the creation and design of the guide are analyzed and justified.
White Space: An Overlooked Element Of Design, Samantha Coates
White Space: An Overlooked Element Of Design, Samantha Coates
Mahurin Honors College Capstone Experience/Thesis Projects
There are many different elements used to enhance visual appeal in Advertising and Graphic design. While all elements of design are important, arranging all of these components effectively, affects the overall visual appeal to viewers. The use of space may be thought of as the single, most important element of design. How things are arranged contributes to how effective an advertisement is to its audience. While space is important, it is also vastly taken for granted, specifically in the form of “white space.” Whitespace is important to visual appeal in many ways. This includes readability, viewer perception of brand image, …
Visual Tension In Graphic Design, Raven Heinstein
Visual Tension In Graphic Design, Raven Heinstein
Mahurin Honors College Capstone Experience/Thesis Projects
My thesis explores the use of visual tension in various graphic design areas and works. It delves into the purposes of creating visual tension and in which instances it can be most effective, as well as most ineffective. It discusses the use and creation of visual tension with design hierarchy, rhythm and dynamics, symmetry and asymmetry, negative and positive space, color relationships, and typographical design. I will define visual tension, discuss its relevance and significance, and show informative examples. I'm using mainly secondary research in the form of textbooks and examples by other designers, but I have also included a …