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Crafting 21st-Century Trend-Compliant Fashion Collections For Muslim Women: Ghana In Perspective, Rashida Abdulai, Ninette Afi Appiah, Isaac Abraham
Crafting 21st-Century Trend-Compliant Fashion Collections For Muslim Women: Ghana In Perspective, Rashida Abdulai, Ninette Afi Appiah, Isaac Abraham
Journal of Art, Design and Music
Purpose: The study examined the integration of global fashion trends with Islamic modesty principles in clothing design for Ghanaian Muslim women. It explored the blending of contemporary styles with the requirements of Islamic dress codes, considering the increasing diversity and modernization of Muslim women’s fashion preferences.
Method: The study utilized art-based studio research and the double Helix Praxis-Exegesis Model, which involves customer profiling, concept creation using mood boards, and design techniques. Ten respondents were purposively selected and interviewed. Feedback from interviews ensured the designs resonated with the target audience.
Findings and Conclusion: The study discovered that contemporary Islamic fashion combines …