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Full-Text Articles in Arts and Humanities

The Swiss German Language And Identity: Stereotyping Between The Aargau And The Zurich Dialects, Jessica Rohr Dec 2016

The Swiss German Language And Identity: Stereotyping Between The Aargau And The Zurich Dialects, Jessica Rohr

Open Access Theses

Swiss German dialects contribute to the social identity of a speaker, especially on a local level (Christen, 1995). Many dialects of Switzerland are associated with a common stereotype which relates to the identity of the speakers (Rash, 2002). This research looks at these notions and investigates concepts of identity ascription and stereotyping that arise between and from the dialects of canton Aargau and canton Zürich, in Switzerland. The generation of a definition of identity for the project, drawing off existing identity theories in sociolinguistics, and stereotyping theories, allow for an investigation of how the Aargau and Zürich dialects fit into …


Why Are Some Aggressive Adolescents Popular: Subgroups Of Chinese Aggressive Youth, Li Niu Apr 2016

Why Are Some Aggressive Adolescents Popular: Subgroups Of Chinese Aggressive Youth, Li Niu

Open Access Theses

This study examined the heterogeneity of Chinese aggressive adolescents to assess why some aggressive youths are popular and others are not. The sample included 1548 adolescents from eighth and eleventh grade in China and data were obtained from self-reports, teacher reports, and peer assessments. Results from a subgroup analysis in which aggressive youths were classified into high, average, and low popularity subgroups and a k-means cluster analysis indicated that there were two heterogeneous subgroups of aggressive youths who exhibited distinct behavioral profiles. Popular aggressive youths differed from less popular aggressive youths in their higher levels of aggression, prosocial behavior, …


Enhancing The Campus Experience: Helping International Students To Adapt To North American Campus Life, Qiaoying Wang Apr 2016

Enhancing The Campus Experience: Helping International Students To Adapt To North American Campus Life, Qiaoying Wang

Open Access Theses

This thesis investigates how culture adaption topic can be applied to a design solution by enhancing international students experience on North American campus. Each year more than half a million international students enroll in American colleges and universities. Many will spend several years on a campus working toward their degree. Most of them arrive with clear academic goals, but they may have no clue what their social lives will be like. In that case, a common phenomenon that most of the international students need to get along with is called “Culture Shock”, which involves culture and academic adapting difficulties, limited …


E-Commerce Mental Models Of Upper Middle Class Chinese Female Consumers In Beijing, Yunfan Song Apr 2016

E-Commerce Mental Models Of Upper Middle Class Chinese Female Consumers In Beijing, Yunfan Song

Open Access Theses

The purpose of this study was to understand and explore the mental models of Chinese consumers towards e-commerce. A mental model is a representation formed by consumers based on their experience and observation, which finally influence their task performances. Due to the different experiences and contexts, the mental models of Chinese consumers could be various. This study investigated one of the subgroups in depth, which is the upper middle class female in Beijing, China.

To achieve the purpose of the study, a qualitative research was conducted in China, and participants were interviewed about their perceptions of, and experiences with, online …