Arts and Humanities Commons^™

Riding Ladies: Female Motorcycle Riders Try To Bring Down The Patriarchy, Kellie Ell

Capstones

The Brooklyn Invitational Custom Motorcycle Show is the last place one would expect to find the fall of the patriarchy. The number of female motorcycle riders has nearly doubled in the last two decades. Women riders are challenging the notion that motorcycle riding is a sport for men — and a man’s world. Feminism was supposed to be empowering. In my story, I am exploring who is benefiting from all of this female empowerment.

https://kellieell.wordpress.com/2017/12/20/riding-ladies/

By Beauty Damned: Millennial Feminism And The Exploitation Of Women's Empowerment In Pop Culture And Corporate Advertising, Maria L. Carreon

Dissertations, Theses, and Capstone Projects

Feminism has become a trendy cultural identity, leaving it open to exploitation by capitalists. Notions relating to “women’s empowerment” are used by capitalists to sell products to women, and yet many of those capitalists fund political campaigns that directly seek to quash or inhibit the advancement of women’s rights. With a little effort, any consumer can find out who their big purveyors are supporting politically. For example, Procter Gamble, who makes many products bought by women, gives the majority of its political contributions to republicans who oppose women’s reproductive rights. The same is true of McAndrews & Forbes, the parent …