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Lit, Tyler Brumfield
Lit, Tyler Brumfield
Graduate Student Theses, Dissertations, & Professional Papers
LIT investigates the power of our daily visual interactions with commercial signage. The exhibition is comprised of ten individual illuminated constructions that appropriate the aesthetic strategies and design elements from commercial signage. The work offers the viewer a new aesthetic experience by nullifying the communicative and directional agendas that would normally accompany commercial signage. The viewer is free to see and experience the captivating nature of formal elements such as shape, color and light. The work explores the intersection of appropriation, minimal aesthetics and everyday experiences.