Open Access. Powered by Scholars. Published by Universities.®

Arts and Humanities Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 4 of 4

Full-Text Articles in Arts and Humanities

Consumer Subjectivity In The Age Of Internet: The Radical Concept Of Marketing Control Through Customer Relationship Management, Detlev Zwick, Nikhilesh Dholakia Jul 2004

Consumer Subjectivity In The Age Of Internet: The Radical Concept Of Marketing Control Through Customer Relationship Management, Detlev Zwick, Nikhilesh Dholakia

College of Business Faculty Publications

In this paper, we present a poststructuralist analysis of customer database technology. This approach allows us to regard customer databases as configurations of language that produce new and significant discursive effects. In particular, we focus on the role of databases and related technologies such as customer relationship management (CRM) in the discursive construction of both customers and customer relationships. First, we argue that organizations become the authors of customer identities, using the language of the database to configure customer representation. From this perspective, we can see the radical innovation that the customer database brings to the organizational construction of its …


Michel Foucault : Power/Knowledge And Epistemological Prescriptions, Martin A. Hewett Apr 2004

Michel Foucault : Power/Knowledge And Epistemological Prescriptions, Martin A. Hewett

Honors Theses

In an interview in 1977, seven years before his death, Michel Foucault made the following profound and controversial statement:

Truth is a thing of this world: it is produced only by virtue of multiple forms of constraint.

Within this sentence lies perhaps his most contested assertion: that knowledge is not some property of statements or beliefs that exist separately from relations of power within societies and discourses, but is constituted by and constitutive of them. Foucault's genealogies of sexuality and punishment are the most notable means by which he develops this claim, and their own potent explanatory powers leave us …


Biopolitica Y Diseminación De La Violencia: La Crítica De Arendt Al Presente, Andre De Macedo Duarte Jan 2004

Biopolitica Y Diseminación De La Violencia: La Crítica De Arendt Al Presente, Andre De Macedo Duarte

Andre de Macedo Duarte

In his work Homo Sacer: Sovereign Power and Bare Life, Giorgio Agamben affirms that Arendt and Foucault were the contemporary political theorists that best understood the modern dramatic political shifts that culminate in the Nazi and Stalinist extermination camps. This text explores this insight and proposes to establish an Arendtian diagnosis of the present under the paradigm of biopolitics, defined as the unifying character of different contemporary violent phenomena such as: preventive and humanitarian wars; fanatical suicidal terrorist attacks aiming at the complete annihilation of its opponents; the utilization of chemical and bacteriological mass destructive weapons by States against civilian …


Defending Society From The Abnormal: The Archaeology Of Bio-Power, Brad E. Stone Jan 2004

Defending Society From The Abnormal: The Archaeology Of Bio-Power, Brad E. Stone

Philosophy Faculty Works

No abstract provided.