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Connections : A New Model To Customizing Everything, Shao-Hsuan Hou

Masters Theses

Mass customization has long been a dream. However, thanks to evolutions in technologies (e.g. Industry 4.0 and big data analytics), there are more and more enterprises that offer configured customization to consumers. In this business model, the customers have limited choices to customize their own goods, nevertheless, these limited choices may not be enough to satisfy all of the consumers’ physiological and psychological needs.

In order to fulfill this need in the market, I propose a new ecosystem that connects consumers, design firms, and manufacturers. Moreover, based on this business model, I have designed an on-line platform and customization services …