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Advertising Aimed Toward Working Women Before And After World War Ii, Jennifer Bowman '94
Advertising Aimed Toward Working Women Before And After World War Ii, Jennifer Bowman '94
Honors Projects
Even at the start of the war in Europe in 1939, women workers were only turned to as a last resort, The war in Europe had brought a flood of economic activity to America. Recovering businesses damaged during the Great Depression were once again prosperous, bringing hope to the American public for a bright future. In fact, World War II quickly "turned the unemployment problem into one of a labor shortage and rocketed the economy into new heights of production and prosperity." (Hartmann, 2) Business was booming and people were working.
Traditional beliefs "that men should be the primary or …