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Full-Text Articles in Arts and Humanities
Defining Her Future Conference Application, Michaela Stauber
Defining Her Future Conference Application, Michaela Stauber
Graphic Communication
The Women and Business club hosts the Defining Her Future Conference every year in order to empower young women and aid in their professional development. The conference has many opportunities for students to connect with professionals and learn from inspiring women but it does not currently have an application to enrich the experience. An application with all current conference information would minimize waste, provide conference information and logistics, and allow participants to network.
Battaglini Winery: Marketing Collateral Development & Rebranding, Lexi L. Battaglini
Battaglini Winery: Marketing Collateral Development & Rebranding, Lexi L. Battaglini
Graphic Communication
The Battaglini Winery is a small family-run winery located in Sonoma County. The winery has no existing brand guidelines and any marketing collateral in current use has outdated information and design elements. The purpose of this project is to provide the winery with cohesive and refreshed brand guidelines while using these guidelines to generate relevant marketing materials for consumers.
Rebranding Lauren Hope Photography, Lauren H. Toomey
Rebranding Lauren Hope Photography, Lauren H. Toomey
Graphic Communication
Lauren Toomey has been building her business, Lauren Hope Photography, for the past six years. During this time, she has developed a website as well as a social media presence, but has yet to establish a clear brand identity. This project served as motivation for Lauren to define her brand identity, which allowed her to create branding guidelines that could then be implemented across print and digital media.
Goodreads App Redesign, Lily Atazai
Goodreads App Redesign, Lily Atazai
Graphic Communication
This project will be working on a redesign of the app, GoodReads. This app is used for readers to rate and comment on the books that they are currently reading or have finished. It allows for a community for readers to interact with one another, which essentially acts as a social media. All the users contribute to the rating of each book, which helps others decide if they would like to read it or not. There is also a filter function that allows readers to find new popular books, as well as search for them based on the genres they …
The High Tide Inn Rebrand, Caroline Turnbull
The High Tide Inn Rebrand, Caroline Turnbull
Graphic Communication
For my Senior Project, I found a small Inn in Maine that was just purchased by a new owner. The previous owner of The High Tide Inn was very old and had owned the Inn for a long time, running on word of mouth and the quaint charm of the location. Their website was not a priority and had not been updated in decades. It was not mobile friendly, up to date, or easy to navigate. The logo reflects a charming sign on the property, but does not translate well digitally. In addition to this, there is no vector file …
Laguna Love: A Sustainable Bikini Collection, Aubrianna L. Davenport
Laguna Love: A Sustainable Bikini Collection, Aubrianna L. Davenport
Graphic Communication
Graphic Communication can be applied to various industries of design. As a Cal Poly student I had the opportunity to study abroad in Florence, Italy. During that time I studied fashion and product development, which sparked my desire to become a textile designer one day; I specifically hope to work in the surf apparel industry. Whilst taking textile design classes abroad, I learned that I could apply my love for graphic design to the fashion industry quite seamlessly; I am thankful that Graphic Communication has provided me with the skill sets in Adobe Creative Cloud, especially, when applying my knowledge …