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Branding On A Budget: Marketing In The Nonprofit Sector, Nicholas Biere
Branding On A Budget: Marketing In The Nonprofit Sector, Nicholas Biere
Honors Projects
“Branding on a Budget: Marketing in the Nonprofit Sector” This service learning project combines academic research with experiential service learning. The purpose of this project was to create a strong brand for BeInstrumental, a nonprofit music education organization from Toledo, Ohio through the creation of a graphic branding plan. Principles of visual communication technology, graphic design, marketing strategies, branding, and graphic design are all implemented in this project.
Bridging The Generation Gap In The Lgbt+ Community Through Advocacy, Melanie Moore
Bridging The Generation Gap In The Lgbt+ Community Through Advocacy, Melanie Moore
Honors Projects
HEALTH is a program designed to meet the needs of LGBT+ older adults by connecting them with volunteers of LGBT+ nonprofit organizations. Through HEALTH, LGBT+ youth and older adults can form connections that can extend beyond the structure of the program. By connecting younger volunteers with older adults, HEALTH can help grow the social capital of the LGBT+ community. Fostering friendly relationships between people of all ages can influence the progress of LGBT+ rights moving forward by combining the experience of the elders with the technological and social capabilities of the youth.
Living On Heaven's Doorstep: A Multimedia Project With The Warm Beach Senior Community, Justina Grace Brown
Living On Heaven's Doorstep: A Multimedia Project With The Warm Beach Senior Community, Justina Grace Brown
Honors Projects
Having a website is no longer a luxury but a requirement. Nonprofits need to take advantage of the digital age to better reach their constituents yet, overall, they struggle to do this well. Because of lack of resources, their reliance on volunteers, and the inability to keep up with the evolving demands of a website, nonprofits (especially small ones) are not using the web to their full advantage. Taking the research and applying it to a nonprofit retirement community—Warm Beach Senior Community—the challenges are seen first-hand.