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2009

California Polytechnic State University, San Luis Obispo

Arts and Humanities

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Approach At Marketing, Douglas Meyer Nov 2009

Approach At Marketing, Douglas Meyer

Art and Design

In this senior paper I wanted to work on marketing a chair through different angles of design. These angles include logo design, photography, packaging design and a few advertising works to go along. I felt that the broad parts of this project would help in creating a portfolio piece that I have designed from the ground up. In reading my paper you will see the different approaches that were made and what ones worked. In all the pieces I am going to have to research to find the best way to approach these made up problems.