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“If I Am Going To Have To Force You To Talk About It With Me, Then I’M Not Going To”: Relational Dialectics In Transracial Asian Adoptees’ Conversations About Race, Brooke Hornberger May 2023

“If I Am Going To Have To Force You To Talk About It With Me, Then I’M Not Going To”: Relational Dialectics In Transracial Asian Adoptees’ Conversations About Race, Brooke Hornberger

Undergraduate Honors Theses

Transracial adoptive families often encounter various struggles around race as they acknowledge the challenges of racial dissimilarity in their family structure. This thesis, grounded in the theoretical framework of Relational Dialectics Theory, explored the competing discourses around the conversation of race for adult Asian adoptees. The results from 35 semi-structured interviews and contrapuntal analysis revealed one dialectical tension highlighting the Asian adoptee’s role in maintaining conversations of race with their White adoptive parents. Some adoptees voiced the discourse of taking the opportunity to be the advocate, while others voiced the discourse of feeling frustrated with being the advocate. The results …


The Role Of Storytelling In Digital Brand Marketing: A Case Study Of Tennessee Hills Distillery And Brewstillery, Cassidy Blackwell May 2023

The Role Of Storytelling In Digital Brand Marketing: A Case Study Of Tennessee Hills Distillery And Brewstillery, Cassidy Blackwell

Undergraduate Honors Theses

This study evaluates the impacts of brand storytelling on customers of a craft brewery and distillery in East Tennessee. Brand storytelling is well researched, but has not been applied to niche sectors and customer response. The study consisted of a 15-question survey distributed to customers of Tennessee Hills Distillery and Brewstillery (TN Hills), and received 139 responses. The results were that despite a seeming trend of lack of engagement with the business, respondents value brand stories and can identify unique brand characteristics. Respondents’ answers reflected a personal connection with TN Hills, and connected the brand to grander ideals like the …


Becoming A More Empathetic Leader And Person, Rachel Shellstrom May 2022

Becoming A More Empathetic Leader And Person, Rachel Shellstrom

Undergraduate Honors Theses

When defining empathy, the most common definition is “stepping into someone else’s shoes.” Along with this definition, many also share that it is important to have empathy and be an empathetic person. Yet, when thinking about its importance and this definition, a few questions arise: can we actually step into someone else’s shoes? Can we truly understand what someone else is feeling and experiencing if we are not them or do not hold the same identities that they do? Through a deeper exploration of existing empathy building certificate programs and empathy research, this thesis project explores these exact questions and …


The Past And Present: Issues Of Male Patriarchy Throughout Historic Literature And Dominance In Media Today, Leah Moore May 2022

The Past And Present: Issues Of Male Patriarchy Throughout Historic Literature And Dominance In Media Today, Leah Moore

Undergraduate Honors Theses

Women’s subjugation to the objectification of men is a traced theme throughout the history of Western culture. In this thesis, the attributes of the male gaze will be explored via the patriarchal pioneers of literature: Dante to Petrarch to Shakespeare. The solidification of the male gaze takes place during the late middle ages as Dante Alighieri writes an infatuated love for Beatrice throughout La Vita Nuova and Inferno, demonstrating the virgin-whore dichotomy with Francesca. Similarly, Francesco Petrarch’s poetry of Rime Sparse describes the objectification and dismantling of woman for erotic pleasure and patriarchal power. The shift from early to …


Pixels & The Polls: The Impact Of Female Role Models In Television Media On The Perceived Electability Of Women, Amy Griffin Mar 2022

Pixels & The Polls: The Impact Of Female Role Models In Television Media On The Perceived Electability Of Women, Amy Griffin

Undergraduate Honors Theses

It’s no secret that women are extraordinarily underrepresented in government and misrepresented in media. To better understand the impact of fictional television media featuring a positive female leader on the public’s perception of the electability of women and on their willingness to support women's campaigns, this study aimed to measure participants’ voting choices after viewing a positive fictional female leader. 104 college-age participants viewed fifteen-minute segments taken from episodes of CBS’s political drama Madam Secretary featuring either a male president or a female Secretary of State as each navigated political challenges. The participants completed vignette election experiences between nonpartisan municipal …


Women In American Pop Music: Christina Aguilera’S Impact On Cultural Narratives, Chin Wai (Rosie) Wong Jan 2022

Women In American Pop Music: Christina Aguilera’S Impact On Cultural Narratives, Chin Wai (Rosie) Wong

Undergraduate Honors Theses

Pop music as a mainstream medium is often more enjoyed than critically studied. Former studies and literatures point out a major issue that many American female pop music artists face. These artists are often confined in a box that reduces their full human-being attributes to a narrowed view, where their identity is portrayed in a diminishing and inaccurate way. Despite this narrowed narrative of what a woman should be, this box has become a norm that many female artists must adhere to in order to achieve mainstream success. This paper responds to this phenomenon by analyzing Christina Aguilera’s music, spanning …


What Do You Meme? An Analysis Of How College Students At Central Washington University Use Memes, Skyler Smith Jan 2021

What Do You Meme? An Analysis Of How College Students At Central Washington University Use Memes, Skyler Smith

Undergraduate Honors Theses

Memes have become a key part of modern living on the Internet. However, it is still unclear who is creating, sharing and interacting with memes. This study examines meme use in college students at Central Washington University while also examining the definition of a meme within the population. Data were collected via questionnaire and interviews resulting in 14 responses and 18 total interviews conducted with 6 participants. Analysis suggests that college students use memes as an important component of private conversations and to reiterate their public identities. On the other hand, meme making is not as prevalent as other types …


La Habana: A History Of Society, Livelihood, Movement, And Land Use On The Iquitos-Nauta Highway, Katie Brown May 2020

La Habana: A History Of Society, Livelihood, Movement, And Land Use On The Iquitos-Nauta Highway, Katie Brown

Undergraduate Honors Theses

With increasing infrastructural projects and land titling in the Peruvian Amazon, many changes are occurring within small roadside communities. In this case study, we investigate how these changes impact livelihoods, land use, travel patterns, and social relations within the broader concepts of development, privatization of land, and commodification of nature. Specifically we focus on the caserío La Habana situated on the Iquitos-Nauta highway in the Loreto region of Peru. Semi-formal interviews and ethnographic methods were conducted to gather information on social organization, history of the community, land use practices, migration patterns, opinions on the road, and livelihood strategies. After data …


Menstruation Regulation: A Feminist Critique Of Menstrual Product Brands On Instagram, Max Faust May 2020

Menstruation Regulation: A Feminist Critique Of Menstrual Product Brands On Instagram, Max Faust

Undergraduate Honors Theses

Much research about advertisements for menstrual products reveals the ways in which such advertising perpetuates shame and reinforces unrealistic ideals of femininity and womanhood. This study aims to examine the content of Instagram posts by four different menstrual product brands in hopes of understanding how these functions may or may not be carried out by social media posts by these brands as well. Building on the body of research about menstrual shame and advertising, I specifically ask: How do the Instagram pages for four menstrual product brands dissuade individuality; how do they prescribe femininity; and how do these functions differ …


The Full Forecast: A Gender And Racial Analysis Of Broadcast Tv Weathercasters, Danielle Wardinsky Hallows Mar 2020

The Full Forecast: A Gender And Racial Analysis Of Broadcast Tv Weathercasters, Danielle Wardinsky Hallows

Undergraduate Honors Theses

This thesis analyzes the representation of women and minorities working as broadcast television weathercasters by examining eight randomly selected television markets. Individual biography web pages from each of the four local syndicate station websites (ABC, CBS, FOX, NBC) were used for data collection. Information was collected about gender, race, number of twitter followers, chief meteorologist position, certificate type (AMS Seal of Approval or Certificate of Broadcast Meteorology) and the show shift for each individual meteorologist. Results indicate that while white males still dominate the majority of positions in smaller markets, women are more equally represented in larger markets. Minorities are …


Social Identity And Communicating Difference In The Current Sociopolitical Environment, Jennifer Folami Jan 2019

Social Identity And Communicating Difference In The Current Sociopolitical Environment, Jennifer Folami

Undergraduate Honors Theses

As an individual, I have always valued diversity. The blending of different cultures has always been a part of my reality because of the environment where people from different tribes, ethnicity, and religion lived together in harmony. Growing up in Nigeria, the different tribes of my country were able to co-exist, more than that, they often shared the information about their different beliefs. The sharing of the different cultures helped foster a community that was accepting of people regardless of what made them different. Moving to the United States, I experienced a culture shock because I was in a new …


Scroll In Color: Examining How Colors In Instagram Pictures Illicit Emotions In Users, Chelsi Crockett, Susan Waters May 2018

Scroll In Color: Examining How Colors In Instagram Pictures Illicit Emotions In Users, Chelsi Crockett, Susan Waters

Undergraduate Honors Theses

This study aims to understand if colors in Instagram pictures causes emotions in users. The methods involved in this study included a survey where respondents were presented with questions asking them how certain colors made them feel and users were also presented with pictures with varying color undertones and asked which picture made them feel a specific emotion. This study may provide indications for further research and advertising and public relations techniques using social media, specifically Instagram and utilizing colors within Instagram pictures.


Drag: Spectacle,Transformance, And The Construction Of Gender Utopia, Tyler J. Henry May 2017

Drag: Spectacle,Transformance, And The Construction Of Gender Utopia, Tyler J. Henry

Undergraduate Honors Theses

We live in a world of constant performance. Simultaneously being performer and audience, we navigate every day situated in the suspension of disbelief due to society’s spectacle. We are continuously enacting, evaluating, providing feedback, and adjusting in order to perform just well enough to be accepted into mainstream society. Gender is often understood and constructed in rigid binaries where performing too much or too little can lead to exclusion from acceptance into society. However, there are some who purposefully perform in order to criticize the binaries and cultivate an area of limbo between masculine and feminine. I am referring to …


Co-Constructing A Mother, Alana Claxton May 2017

Co-Constructing A Mother, Alana Claxton

Undergraduate Honors Theses

This project seeks to understand the construction of a personal narrative concerning a primary parental figure using the process of collaborative autoethnography. In order to properly encapsulate the author’s lived experience, primary influential factors were considered imperative in allowing for a fuller representation. Thus, the author’s story joins those of her siblings to highlight the paradoxical process inherent in unearthing one’s singular perception. This project primarily aims to explore the complexity of autoethnography while simultaneously interrogating the cultural discourse surrounding motherhood and academic writing. By having a close and personal understanding of the subject matter as well as the research …


Examining Snapchat: Narcissistic Tendencies Of Core Users, Austin Philpott, Susan Waters May 2017

Examining Snapchat: Narcissistic Tendencies Of Core Users, Austin Philpott, Susan Waters

Undergraduate Honors Theses

This study aims to establish current levels of narcissistic tendencies among the major Snapchat demographic, 18 to 34-year-olds in the United States. Like the Raskin and Terry 40-item Narcissistic Personality Inventory, commonly referred to as NPI-40, the present survey utilized a smaller variant with 16 items, known as NPI-16, for participants. This study may provide indications for further research and advertising techniques using social media, specifically Snapchat.


Fandom, Racism, And The Myth Of Diversity In The Marvel Cinematic Universe, Ashley S. Richardson Apr 2017

Fandom, Racism, And The Myth Of Diversity In The Marvel Cinematic Universe, Ashley S. Richardson

Undergraduate Honors Theses

The Marvel Cinematic Universe is currently one of the most commercially successful entertainment brands in American popular culture, with a range of film franchises and television series under its banner. Although the brand maintains its popularity with various demographics, the casting choices in Doctor Strange (2017) generated controversy among Marvel fans and critics alike for excluding people of color or reducing them to villains and sidekicks. This thesis examines the online commentary surrounding the casting and marketing of Doctor Strange to evaluate how social media users on Reddit, Tumblr, and Twitter come to understand race and gender through the Marvel …


Connecting The Dots: How Iot Is Going To Revolutionize The Digital Marketing Landscape For Millennials, Chloe E. Spilotro Apr 2016

Connecting The Dots: How Iot Is Going To Revolutionize The Digital Marketing Landscape For Millennials, Chloe E. Spilotro

Undergraduate Honors Theses

The growing phenomenon of the Internet of Things (IoT), which is that any item capable of being connected to the Internet will be, presents an unprecedented opportunity for businesses. Using an extensive literature review, the current research examines the significant shift in marketing strategies that need to take place to target the millennial generation of as they adopt IoT. Most research defines the Millennial generation as those born from the early 1980s to the early 2000s. As individuals in this generation grow older, there are two behavioral implications: 1) their acceptance of technology suggests they will be quick to adopt …


Do Stress Levels Differ Between First Semester Nursing Student Early In The Semester Vs. The End Of The Semester?, Alissy Heisey Aug 2015

Do Stress Levels Differ Between First Semester Nursing Student Early In The Semester Vs. The End Of The Semester?, Alissy Heisey

Undergraduate Honors Theses

This study intends to determine how stress levels change over time in nursing students in the Baccalaureate program at East Tennessee State University. The instrument utilized for this survey was the Perceived Stress Scale by Mind Garden, Inc. This survey was passed at the beginning of the semester and at the end of the semester. There was no-significant difference found between the two time spots, leading us to conclude that the level of stress perceived by nursing students is a steady factor during their school semester.


The Actual Cost Of Cell Phones, Kelsey Engelhardt Dec 2014

The Actual Cost Of Cell Phones, Kelsey Engelhardt

Undergraduate Honors Theses

The Actual Cost of Cell Phones


Relational Satisfaction And Perceptions Of Nonverbal Communication During Conflict, Savannah V. Wheeler May 2014

Relational Satisfaction And Perceptions Of Nonverbal Communication During Conflict, Savannah V. Wheeler

Undergraduate Honors Theses

The goal of the presented research was to examine the relationship between relational satisfaction and nonverbal interpretation during a conflict. Specifically, we hypothesized that participants who reported being dissatisfied with their closest relationship would be more likely to make negative interpretations of facial expressions during a conflict episode. Participants completed a survey that measured their relationship status, level of satisfaction, and interpretations of descriptions of facial expressions being made during a series of conflict scenarios. Developing a better understanding of the role of nonverbal behaviors may help encourage healthier conflict management


Situating The Study Of Messages About Non-Heterosexual Sexual Orientation In Everyday Ordinary Interactions: A Call For Paradigm Change, Clinton Lee Brown Jan 2013

Situating The Study Of Messages About Non-Heterosexual Sexual Orientation In Everyday Ordinary Interactions: A Call For Paradigm Change, Clinton Lee Brown

Undergraduate Honors Theses

This study explores the motivations that may orient an individual to another' s sexual orientation. Extant literature has traditionally focused on the ways in which individuals "detect" or recognize another's sexual orientation, but has failed to explore the communicative strategies individuals routinely engage in and the reasons he or she may be interested in another' s sexual orientation. As such, this study fits nicely into the interpersonal and intercultural communication literatures that concern themselves with the social construction of identity, which is an ongoing interactional task to which conversationalists orient. The data for this study was collected during the fall …


Expediency Versus Harmony: Reconsidering The Values Of Collectivist Cultures In Intercultural Communication, Tori Hagy Jan 2013

Expediency Versus Harmony: Reconsidering The Values Of Collectivist Cultures In Intercultural Communication, Tori Hagy

Undergraduate Honors Theses

No abstract provided.


Trust In Relationships: A Study To Determine The Importance Of Trust, Cara Cosentino Jan 2012

Trust In Relationships: A Study To Determine The Importance Of Trust, Cara Cosentino

Undergraduate Honors Theses

This research study was conducted to determine the importance of trust in relationships. To determine the difference in trust levels, opinions on being hurt by an intimate partner are studied next to the participants' opinions of being hurt by a close friend. Surveys were completed by 65 participants ages 18-24 on Eastern Illinois University's campus. The survey was nine questions long and had mainly multiple choice answer options. Results were surprising on participants' levels of trust. Every participant believed that trust was the key factor in making an intimate relationship work, yet an almost exact 50% of the participants had …


Male Vs. Female Emotional Expression In Text Messaging, Stephanie Gruner Jan 2011

Male Vs. Female Emotional Expression In Text Messaging, Stephanie Gruner

Undergraduate Honors Theses

This study focused on gender differences in emotional expression in text messaging. It sought to discover whether men or women use more emotionally expressive tools and words in texts and whether the gender of the person receiving the message affects a person’s emotional expression when creating text messages. Fifty female and fifty male college students completed a two-part study in which they created text messages displaying particular emotions according to given scenarios. The participants were instructed to create each message as if they were texting a member of the same sex, and then a member of the opposite sex. A …