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The Political Use Of "Family Values" Rhetoric, Elizabeth Caroline Powell Dec 2006

The Political Use Of "Family Values" Rhetoric, Elizabeth Caroline Powell

Communication Theses

The bipartisan political slogan “family values,” coupled with discourse surrounding the supposed breakdown of the American family, is a rhetorical move used by political agencies in an effort to excuse the socio-economic failings in America and to reassign responsibility for these failings to the private sphere. This rhetoric tends to promote the idealized nuclear family, while marginalizing the poor and non-traditional family groups.


The Rhetoric Of Volunteerism: Strategies To Recruit And Retain Volunteers In Nonprofit Organizations, Terry Bell Woods Dec 2006

The Rhetoric Of Volunteerism: Strategies To Recruit And Retain Volunteers In Nonprofit Organizations, Terry Bell Woods

Communication Theses

This study analyzes the rhetorical strategies of an international public service organization. Drawing upon narrative criticism, volunteer related literatures of the Continental Societies, Inc. were studied in order to gauge their rhetorical efficacy in light of the existing literature on nonprofit organizations and volunteerism. By analyzing the organization’s literatures – their “story” – it was discovered that part of it was missing. In an attempt to fill this void, more effective materials related to volunteer recruitment and retention have been created to exemplify greater narrative fidelity, along with recommended organizational transformations that create a better fit between these “stories” and …


Excellence In Incompetence: The Daily Show Creates A Moment Of Zen, Megan Turley Hodgkiss Dec 2006

Excellence In Incompetence: The Daily Show Creates A Moment Of Zen, Megan Turley Hodgkiss

Communication Theses

Jon Stewart, the anchor and purveyor of “fake news,” has catapulted television's The Daily Show into prominence. The show functions as both a source of political humor and a vehicle for political commentary. This thesis explores how the program visually and rhetorically problematizes the hegemonic model of traditional television news, and how it tips the balance between what is considered serious news and what has become cliché about the broadcast industry.


Computer Mediated Communication: Interaction And Interactivity, Mark Agle Aug 2006

Computer Mediated Communication: Interaction And Interactivity, Mark Agle

Communication Theses

This study examines three popular theories of computer-mediated communication (CMC) and how they relate to increased modes of interactivity. The research takes place in a highly interactive virtual world called "There." A total of 18 participants took part in the study. Using participant-observation and in-depth interviews, the study found that all three perspectives manifested themselves in both the reported and observed behavior. The three perspectives examined are the social information processing theory (SIPT), the social identity model of de-individuation effects (SIDE), and the hyperpersonal perspective. The study found that SIPT and the hyperpersonal perspective did the best job at explaining …


The Discourse Of Planned Parenthood Of The Atlanta Area: 1964 – 1972, Melissa N. Miller Aug 2006

The Discourse Of Planned Parenthood Of The Atlanta Area: 1964 – 1972, Melissa N. Miller

Communication Theses

Objectives. The purpose of this study is to determine whether or not the mainstream reproductive rights organization Planned Parenthood of the Atlanta Area (PPAA) considered reproductive justice issues typically advocated for by non-traditional reproductive rights organizations. Methods. This research was a qualitative content analysis of discourse internal to PPAA (meeting minutes) and discourse communicated to the public externally via print media channels. Results. A total of 105 documents were analyzed as part of this study: 57 meeting minutes and 48 press clippings. The analysis revealed that, internally, PPAA did consider reproductive justice issues but that this was not directly communicated …


March's Gendered Madness: An Analysis Of Print Media Representations Of A Female Division I Ncaa Women's Basketball Coach - Pat Summitt, Cindy Marie Allen Jun 2006

March's Gendered Madness: An Analysis Of Print Media Representations Of A Female Division I Ncaa Women's Basketball Coach - Pat Summitt, Cindy Marie Allen

Communication Theses

This study explores the extent to which national newspaper coverage of a successful female coach reflects the broader gender ideology of society. This study looks specifically at the New York Times, The Washington Post and USA Today's coverage of six Women's Division I national basketball tournaments in which Pat Summitt coached the University of Tennessee in the championship game. The years included for this analysis are 1996, 1997, 1998, 2000, 2003 and 2004. This rhetorical analysis examines this print coverage to determine if, consistent with previous research on media coverage of the female athlete, Summitt's traditional gender role is privileged …


Framing Hillary Clinton: A Content Analysis Of The New York Times News Coverage Of The 2000 New York Senate Election, Amy Beth Busher Jun 2006

Framing Hillary Clinton: A Content Analysis Of The New York Times News Coverage Of The 2000 New York Senate Election, Amy Beth Busher

Communication Theses

This study used a combination of qualitative and quantitative content analyses to examine how news articles written by the New York Times portrayed Hillary Clinton during the 2000 New York Senate Election. The study combined research on political elections, gender stereotypes and an inductive analysis of coverage of the election to derive at four dominant frames. These frames, political activity, horserace, gender stereotype and traditional first lady were used to determine how the media responded to Hillary Clinton’s unprecedented decision to run for election. Results show that Hillary Clinton received more coverage based on her political activity than any other …


In Search Of Communication Satisfaction At The State Bar Of Georgia, Christopher Tyler Jones Jun 2006

In Search Of Communication Satisfaction At The State Bar Of Georgia, Christopher Tyler Jones

Communication Theses

It has long been established that “communication is of fundamental importance in the operation of all organizations, and a knowledge of the efficiency of the general communication system is vital to achieve high levels of organizational effectiveness” (Greenbaum, Clampitt, & Willihnganz, 1988, p. 245). With this in mind, over the past forty years many organizations have turned to communication audits to identify strategies to improve their organizations’ communication practices. One such organization is the State Bar of Georgia. Using Downs and Hazen’s (1977) Communication Satisfaction Questionnaire, this study assessed the health/effectiveness of the Bar’s formal and informal communication channels, identified …


Alternative Realities/The Multiverse: A Metaphysical Conundrum, Freda A. Wynn Feb 2006

Alternative Realities/The Multiverse: A Metaphysical Conundrum, Freda A. Wynn

Communication Theses

Films of every era reflect the concerns and fears of Western society. The acceleration of technology, the loss of a concrete world, the uneasy relationship with humans and ever increasing complex machines are inducing a fear of losing the ability to discern reality. The reality of ideas from science and the world around are woven into the narratives that we use to explain life.The films we watch reflect our hopes and fears and as the fears increase so do films with a shared theme of alternative realities. To know reality and search for the true Self is the job of …


Alice Hamilton: The Making Of A Feminist-Pragmatist Rhetor, Vicki J. Mccoy Jan 2006

Alice Hamilton: The Making Of A Feminist-Pragmatist Rhetor, Vicki J. Mccoy

Communication Theses

ABSTRACT Dr. Alice Hamilton (1869-1970), the leading American figure in industrial medicine during the early to mid-1900s, left behind a body of rhetoric that is important in the history of American feminist discourse and American public address. Her discourse is the exemplary of feminist-pragmatist rhetoric, a genre of cross-gender communication developed by New Women associated with Hull House and the University of Chicago between 1892 and 1918. Hamilton’s rhetoric illuminates a key event in the history of the American rhetorical tradition—the emergence of the modern woman from her late-Victorian beginnings through her Progressive self-transformation. This study is approached as a …


Tabloidization In The Modern American Press: A Textual Analysis And Assessment Of Newspaper And Tabloid Coverage Of The “Runaway Bride” Case, Nichola Reneé Harris Jan 2006

Tabloidization In The Modern American Press: A Textual Analysis And Assessment Of Newspaper And Tabloid Coverage Of The “Runaway Bride” Case, Nichola Reneé Harris

Communication Theses

The media have extensive power in that they represent the primary, and often the only, source of information about many important events and topics. Media can define which events are important, as well as how media consumers should understand these events. The current trend towards tabloidization, or sensationalism, in today’s American media, has caused an uproar among media traditionalists, primarily in the fields of news and print media. This study seeks to examine the actual influence of tabloidization in newspaper media. My primary research question is as follows: Do tabloid newspapers in the United States set the agenda for more …


The Television Portrayals Of African Americans And Racial Attitudes, Joni G V Dubriel Jan 2006

The Television Portrayals Of African Americans And Racial Attitudes, Joni G V Dubriel

Communication Theses

Television often portrays African Americans in unfavorable positions in comparison to Caucasians. Typically these unfavorable depictions reinforce negative stereotypes associated with African Americans. Research indicates that television portrayals can influence people’s attitudes toward one another. A question left unanswered by current research: are mass-mediated images as influential at reversing or counteracting stereotypes as they are at reinforcing them? An experiment with undergraduate students was conducted to investigate the relationship between the positive portrayal of African Americans and subsequent racial attitudes. Participants viewed a video clip with either an African American or Caucasian chairman for the Georgia Division of Public Health. …