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The Classic, Winter 2006-2007, Public Relations
The Classic, Winter 2006-2007, Public Relations
The Classic, 2000-2009
President's Report: Can We Talk? Conversations of Consequence; Presidential search under way; Northwestern announces tuition guarantee; NWC honored for hurricane relief; Programmers place first in local competition; Koene named certified court interpreter; Business students learn from alumni; Three join board; Fine arts departments present premieres; The Brotherhood of Heemstra; Once Upon a Time: Homecoming 2006; Learning From Life: Theatre professor Jeff Barker, who integrates living and teaching, is the 2006 Iowa Professor of the Year; Face Value: ReNae Van Voorst; Achievers: Four receive distinguished alumni awards: Paul Colenbrander '41, '43, Ellen (Bunger '71) Errington, Beverly (Gaalswyk '68) and Merlyn De …
Winter 2006, Marisela Cadena-Smith
Winter 2006, Marisela Cadena-Smith
Connection
The Official Community Newsletter for Collin College Connection is the college's award-winning community newsletter published three times a year to inform members of the Collin County community about college news, awards, events, and more.
The Classic, Fall 2006, Public Relations
The Classic, Fall 2006, Public Relations
The Classic, 2000-2009
President's Report: The Love of the Game; Enrollment sets new school record; Murphy announces plans to retire; NWC hires interim dean, alumni director; Business department receives accreditation; Northwestern again ranked among nation's best; Work under way on RSC renovation; Webcasts available; Eight join NWC faculty: Carol Braaksma, Derek Brower '89, Dr. Daniela Cambetas, Dr. Diana Gonzalez, Elizabeth Heeg-Truesdell '01, Dr. Paul Savariappan, Tom Truesdell '01, Ryan Zonnefeld; Next-Generation Raiders; Portage: The Journey Begins; Of Course: Code of Ethics; Face Value: Jeff Taylor; Unforgettable: The most memorable games in De Valois Stadium; Raider runners-up; Full House, Full Hearts; The World at …
Fall 2006, Marisela Cadena-Smith
Fall 2006, Marisela Cadena-Smith
Connection
The Official Community Newsletter for Collin College Connection is the college's award-winning community newsletter published three times a year to inform members of the Collin County community about college news, awards, events, and more.
The Classic, Summer 2006, Public Relations
The Classic, Summer 2006, Public Relations
The Classic, 2000-2009
President's Report: Northwestern's greatest asset; Northwestern receives reaccreditation; De Jong appointed VP; Lilly Endowment renewal grant awarded to NWC; Development office undergoes name change; Northwestern receives grant for research on antiparasitic drugs; Dean of spiritual formation leaves; Mailbag; Students participate in summer research programs; Thayer receives staff recognition award; De Valois Stadium gets a makeover; Actuarial program receives advanced classification; Woudstra leaves alumni office; Assistant to the resident retires; Northwestern appoints Jeff Barker to endowed professorship; Faculty awarded research grants; Alumnus hired for new fund-raising position; Realizing a Dream: Renovation will restore activity and energy to aging Rowenhorst Student Center; …
Use Best Practices To Promote Your Library, Adeen Postar
Use Best Practices To Promote Your Library, Adeen Postar
All Faculty Scholarship
Best Practices is a term dating back to the 1980s that was popularized by business writers, most notably Tom Peters and Robert Waterman in their bestseller In Search of Excellence: Lessons From America's Best Run Companies (1982). Essentially, this term implies success; that certain actions, attitudes, and programs are the most efficient and effective way of doing business and that the same measures can be used with successful outcomes in all similar organizations. But are there really best practices that can help enhance public relations for every type of law library? I believe that there are.
The Classic, Spring 2006, Public Relations
The Classic, Spring 2006, Public Relations
The Classic, 2000-2009
President's Report: Rx for a unique nursing program; Northwestern featured at Christian college forum; Guidebook recommends NWC programs; Students present biological research; NWC names Forgette associate academic dean; Northwestern theatre tours new Sudan drama; Koerselman joins board; Wooldridge receives summer research grant; Season of Justice adopted as national program; Nursing program accepting students; Auction raises $38.000; Theatre students excel at regional competition; Students to study abroad this summer; Visual identity system earns district award; Students' vocation exploration takes them off campus; Faculty/staff news; Students serve over spring break; Of Course: Believing in the Supreme Court?; Hooked on Religion; Jump!; In …
Free Advertising: The Case For Public Relations As Commercial Speech, Tamara R. Piety
Free Advertising: The Case For Public Relations As Commercial Speech, Tamara R. Piety
Tamara R. Piety
The commercial speech doctrine has suffered from definitional ambiguity. Some commentators have argued that the doctrine's application should be limited to speech that is clearly advertising and should not be extended to cover speech by a corporation on matters of public concern. This is of particular concern with respect to public relations communications about labor or environmental practices (to name just two examples) which industry advocates argue should be treated like fully protected speech. In this article I argue that because all for-profit corporate speech is in furtherance of its commercial purpose, public relations speech should be presumptively covered by …
Perceptions Of Public Relations Professionals Among Radio, Television And Print Reporters In The State Of Michigan, Lindsay Buhagiar
Perceptions Of Public Relations Professionals Among Radio, Television And Print Reporters In The State Of Michigan, Lindsay Buhagiar
Senior Honors Theses and Projects
This study examines the perceptions of public relations professions among news writers/journalists/reporters holding careers in the media outlets of television, radio and print media. Journalists were interviewed and asked a series of questions regarding their thoughts about the public relations profession, how useful public relations efforts are to their job, past experiences with public relations professionals and the topic of ethics in public relations. By analyzing trends in the interviews, suggestions are made to assist public relations and media relations professionals build more successful relationships with television, radio and print media professionals.
Minority Recruitment Efforts Aimed At Increasing Student Diversity At Historically Black Public Colleges And Universities And Predominantly White Public Institutions, Nia Francis Mason
Minority Recruitment Efforts Aimed At Increasing Student Diversity At Historically Black Public Colleges And Universities And Predominantly White Public Institutions, Nia Francis Mason
LSU Master's Theses
Minority and other race recruitment have become a significant part of general recruitment efforts at many predominantly white institutions (PWIs) and historically black colleges and universities (HBCUs). Despite increased efforts, some universities have not been successful at increasing diversity on campus. This study relies on the use of in-depth interviews to document, describe and understand the similar and differing characteristics of minority and other race recruitment tactics being used at PWIs and HBCUs. The researcher conducted interviews at four public institutions of higher education; two of which are HBCUs, and two of which are PWIs. The researcher also sought to …
The Perks Of High Tech Pr: Examining Diffusion Of Innovations In Public Relations And Its Effect On Practitioners' Roles, Status And Power, Jennifer Plaisance Hughes
The Perks Of High Tech Pr: Examining Diffusion Of Innovations In Public Relations And Its Effect On Practitioners' Roles, Status And Power, Jennifer Plaisance Hughes
LSU Master's Theses
This qualitative study examines the field of public relations though the lens of Everett Rogers’ diffusion of innovation research. The fields of public relations and diffusion of innovations are paired for the first time in a study of the effects of proximity to innovators on public relations practitioners. In-depth interviews and focus groups with practitioners working in both high-tech and low-tech environments are transcribed and coded to compare the effects of technology adoption on roles, status and power in organizations. This study not only contributes to the literature in public relations and diffusion of innovations, but also its findings are …
Using Web Sites To Achieve Organizational Goals: Are Nonprofits Doing It Right?, Alisha Nicole Tillery
Using Web Sites To Achieve Organizational Goals: Are Nonprofits Doing It Right?, Alisha Nicole Tillery
LSU Master's Theses
This study examines how and to what extent nonprofit organizations are using their Web sites to fulfill their organizational goals and missions through volunteerism and fundraising. Through in-depth interviews of communication/public relations managers and executive directors at nonprofit organizations new information reveals factors that negatively affect nonprofits organizations’ growth in Web site development and technology, as well as those factors that push nonprofits to break the digital divide. Four nonprofit organizations that provide youth services in Memphis, Tennessee were selected.
Public Affairs Advertising: Corporate Influence, Public Opinion And Vote Intentions Under The Third-Person Effect, Anita Grace Day
Public Affairs Advertising: Corporate Influence, Public Opinion And Vote Intentions Under The Third-Person Effect, Anita Grace Day
LSU Doctoral Dissertations
This study examined corporate public affairs and brand awareness advertising under the third-person effect. Third-person effect studies examine the interaction between the media and its effect on public opinion. Past research in third-person effect indicates that individuals perceive that the media is more influential on others than oneself. However, recent studies find a reverse effect, where individuals perceive a greater effect on oneself when compared to others when media messages are positive and desirable to be influenced by. Findings from this study indicate that ExxonMobil public affairs advertisements are found to be socially desirable to be influenced by and that …