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“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane May 2022

“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane

Honors Theses in Science, Technology, and Society

Apparel companies’ propensity for manipulation in their marketing of environmental initiatives contributes to immense environmental pollution from petrochemical textile material production. Public scrutiny pressures these businesses to adopt “green” initiatives to avoid losing devoted consumers. In some cases, these initiatives disguise the real operations of a company or claim benignity for the company when this is not the reality. Previous business ethics research analyzed the emergence of “greenwashing” in corporations and thus concluded that corporations market themselves as eco-friendly to portray commodification as sustainable. In the form of case studies, this paper scrutinizes four companies: Zara, Patagonia, Lululemon, and Pact. …


“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane Jan 2022

“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane

Honors Theses

Apparel companies’ propensity for manipulation in their marketing of environmental initiatives contributes to immense environmental pollution from petrochemical textile material production. Public scrutiny pressures these businesses to adopt “green” initiatives to avoid losing devoted consumers. In some cases, these initiatives disguise the real operations of a company or claim benignity for the company when this is not the reality. Previous business ethics research analyzed the emergence of “greenwashing” in corporations and thus concluded that corporations market themselves as eco-friendly to portray commodification as sustainable. In the form of case studies, this paper scrutinizes four companies: Zara, Patagonia, Lululemon, and Pact. …


Remaking Cinema: Black Hollywood Films, Filmmakers, And Finances, Kiana A. Carrington Jun 2021

Remaking Cinema: Black Hollywood Films, Filmmakers, And Finances, Kiana A. Carrington

Dissertations, Theses, and Capstone Projects

The goal of my project was to create a dataset of black film that can be used for analysis of fiscal trends in black film. It includes the estimated budget, domestic and worldwide box office numbers for over 700 American black films. I defined black films as those that centered on African American stories and African American characters, or were made by Black filmmakers. I also included movies embraced by African American audiences that were made by non-Black filmmakers like Bad Boys, Django Unchained, and The Color Purple. I used a combination of Box Office Mojo, The Black Cinema Database, …


Satirical News And Political Subversiveness: A Critical Approach To The Daily Show And The Colbert Report, Roberto Leclerc Aug 2015

Satirical News And Political Subversiveness: A Critical Approach To The Daily Show And The Colbert Report, Roberto Leclerc

Electronic Thesis and Dissertation Repository

Television shows like The Daily Show and The Colbert Report are often venerated for their satirical criticisms of mainstream media and for their pedagogical value as critical resources for political consciousness. The programs are said to provide interrogations of contemporary forms of power while fostering more active, collaborative and politically engaged audiences. This thesis interrogates such claims by introducing a critical reading of the shows. It engages in dialogue with scholars working within a Culturalist approach to media and politics by demonstrating the importance of a Marxist-inspired approach to the study of satire news. Attention is given to the political-economy …


Public Service Television Policy And National Development In Morocco, Bouziane Zaid Jun 2009

Public Service Television Policy And National Development In Morocco, Bouziane Zaid

USF Tampa Graduate Theses and Dissertations

Like many developing countries, and for many years, Morocco has sought the help of television to disseminate development ideas to its citizens. The Moroccan government has recently given policy considerations to regulate the use of television and radio airwaves as important outside sources for promoting its development objectives. The newly assigned importance of television in Moroccan developmental policies makes a study on the relationship between television and development interesting and crucial. This study investigates the extent to which the Moroccan public service television meets the challenges of effectively contributing to the development objectives of the nation. It focuses on the …