Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 4 of 4
Full-Text Articles in Entire DC Network
Effective Recreation Visitor Communication Strategies: Rock Climbers In The Bitterroot Valley, Montana, William T. Borrie, James A. Harding
Effective Recreation Visitor Communication Strategies: Rock Climbers In The Bitterroot Valley, Montana, William T. Borrie, James A. Harding
Society and Conservation Faculty Publications
A four-stage model o f decisionmaking was investigated in the context o f low-impact practices among rock climbers in the Bitterroot Valley o f Montana. Previous research has suggested that knowing what to do to minimize environmental and social impacts m ay not be the only factor limiting compliance with recommended visitor behaviors. Results from a sample o f climbers at Kootenai Creek indicate that the way people are introduced to the sport has an important influence on attitudes toward low-impact practices. Significant differences were found between those who learned to rock climb indoors and those who learned to rock …
Public Purpose Recreation Marketing: A Focus On The Relationships Between The Public And Public Lands, William T. Borrie, Neal A. Christensen, Alan E. Watson, Theron A. Miller, Daniel Mccollum
Public Purpose Recreation Marketing: A Focus On The Relationships Between The Public And Public Lands, William T. Borrie, Neal A. Christensen, Alan E. Watson, Theron A. Miller, Daniel Mccollum
Society and Conservation Faculty Publications
Marketing has long had a place in the planning and management of public sector recreation. In particular, the use of market segmentation has allowed leisure providers to better understand their clients’ needs and to tailor their services to the diversity of those needs. However, the use of marketing approaches is not without controversy and is sometimes perceived to be at odds with the public service or stewardship mandates often associated with recreation management. We suggest that wholesale adoption of basic marketing principles (such as the notion of giving people exactly what they want at a great price) may be inappropriate. …
Assessing The Relationship Between Desired Experiences And Support For Management Actions At Yellowstone National Park Using Multiple Methods, William T. Borrie, Mae .. Davenport, Wayne A. Freimund, Robert E. Manning
Assessing The Relationship Between Desired Experiences And Support For Management Actions At Yellowstone National Park Using Multiple Methods, William T. Borrie, Mae .. Davenport, Wayne A. Freimund, Robert E. Manning
Society and Conservation Faculty Publications
The nature of recreation and resource management issues related to the winter season in Yellowstone National Park requires a holistic approach in understanding visitor preferences, perceptions, and support for management actions. A dramatic increase in winter visitation over the past three decades and intense controversy related to bison management in the park have posed difficult challenges to managers. Specific questions such as what do visitors want out of their experience and how do visitors perceive management initiatives are central to these challenges. A multiple methods approach, one quantitative and one qualitative, was employed to gain more depth and breadth in …
Winter Visitors To Yellowstone National Park, Their Value Orientations And Support For Management Actions, William T. Borrie, Wayne A. Freimund, Mae A. Davenport
Winter Visitors To Yellowstone National Park, Their Value Orientations And Support For Management Actions, William T. Borrie, Wayne A. Freimund, Mae A. Davenport
Society and Conservation Faculty Publications
The idea of a National Park contains a diversity of values and missions. This paper takes a multi-dimensional, context- specific approach to measuring the perceived values of Yellowstone National Park. It is an initial step in recording how perceptions of National Parks are changing over time. Responses of 1064 winter visitors to 24 park value items were factor and cluster analyzed to produce four groups. Examination of the relationship between cluster membership and support / opposition to a variety of management actions showed significant differences for all 19 proposed actions. Groups of visitors with different value orientations showed correspondingly different …