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UL SEB

Journal

2020

Innovation

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The Status Quo Bias Of Students And Reframing As An Educational Intervention Towards Entrepreneurial Thinking And Change Adoption, Stojan Debarliev, Aleksandra Janeska-Iliev, Viktorija Ilieva Dec 2020

The Status Quo Bias Of Students And Reframing As An Educational Intervention Towards Entrepreneurial Thinking And Change Adoption, Stojan Debarliev, Aleksandra Janeska-Iliev, Viktorija Ilieva

Economic and Business Review

The purpose of this research study is to examine the status quo bias and reframing interventions among business students in an attempt to understand their role in the students’ entrepreneurial decision making, aiming eventually to find out whether we can affect students’ entrepreneurial thinking by using an educational intervention towards innovation and change adoption. Though these research topics have previously been examined separately and mostly in a non-entrepreneurial context, this research paper aims to integrate them into one laboratory experiment study in an educational context, considering business students at the university. The experimental study is conducted on a sample with …