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Digitally Engaged Consumers: A Multi-Level Perspective Of Higher Education Actors And Their Technology Readiness, Treasa Karney, Roisin Vize, Taeshik Gong
Digitally Engaged Consumers: A Multi-Level Perspective Of Higher Education Actors And Their Technology Readiness, Treasa Karney, Roisin Vize, Taeshik Gong
Conference papers
Advances in digital technology and innovation have fundamentally changed the way Higher Education (HE) communities, interact, consume and co-create value (Freberg and Merle 2016; Neier and Zayer 2015). However, differences have persisted between the potential of technology enabled learning and the less consistent realities of technology use within university learning and teaching (Henderson et al. 2015). Therefore, a key aim of this research is to examine how technology readiness of students influences their interaction, engagements, and value co-creation with staff. Through applying the lens of value co-creation, i.e. where value is co-created among actors through their active role of engagement, …
An Exploratory Study Of The Role And Contribution Of University Knowledge Transfer Offices (Ktos) In Knowledge Transfer And Value Creation, Anthony Paul Buckley, Paul Maguire, David Gardiner
An Exploratory Study Of The Role And Contribution Of University Knowledge Transfer Offices (Ktos) In Knowledge Transfer And Value Creation, Anthony Paul Buckley, Paul Maguire, David Gardiner
Conference papers
Developed European countries place emphasis on innovation as an important growth driver. Higher educational institutions, within these developed countries, actively participate in regional economic initiatives to proactively transfer and commercialise knowledge to business and society. This knowledge transfer is now performed in a more direct way than heretofore and the commercialization remit is now regarded as the Universities 3rd mission. This is in addition to its traditional remits of education and research. This study explores the effectiveness of the University knowledge transfer process and the contribution that knowledge transfer offices play in knowledge transfer and commercialisation (Value creation).
This study …