Digital Commons Network^™

Mal-Adjusted: Integration Of Selves In Joss Whedon's Firefly, Rose Buscemi

Honors College Theses

Joss Whedon’s Firefly and Serenity offer a brand new take on the well established science fiction film genre, one that many authors and viewers believe needed Whedon’s fresh new ideas to prevent further stagnating of the genre. Whedon’s Firefly focuses on the lives of Malcolm Reynolds (Mal) and his crew aboard the Firefly-class space ship named Serenity. Mal is the most compelling of the characters on the show because he is, in a way, the most fragile one. In the series premiere, “Serenity,” Mal is a complete man, fighting as a volunteer in a civil war. After his army …

Exploring Social And Group Identity Theories In The Profitability Of Online Communities Targeted Towards Older Adolescents, Daniel V. Giaccio

Honors College Theses

Qualitative research of in depth interviews and picture tests performed on older adolescents was the backbone of my study. A questionnaire was created that explored how older adolescents create and maintain identities on online communities.

My study found that older adolescents are using the internet to maintain their positive self identity yet explore group identities in order to find out where they fit in the world. It used these findings to create innovative implications and recommendations for marketers on how to create a successful online community business model targeting the older adolescent. The answer was simple. Since older adolescents are …