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Communication

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Using Critical Thinking Styles To Inform Food Safety Behavior Communication Campaigns, Arthur Leal, Joy N. Rumble, Alexa J. Lamm May 2017

Using Critical Thinking Styles To Inform Food Safety Behavior Communication Campaigns, Arthur Leal, Joy N. Rumble, Alexa J. Lamm

Journal of Applied Communications

Consumers have struggled with maintaining consistent food safety behaviors over the years, which has been affected partly by their limited food safety knowledge. Researchers in this study set to determine Florida residents’ food safety behaviors while also assessing their critical thinking styles. The social cognitive theory and the University of Florida critical thinking styles (UFCTI) inventory served as the guiding framework. The UFCTI has emerged as an effective tool in measuring how an individual’s critical thinking is expressed, performed, or done. Online survey responses were collected from 510 Florida residents and data were analyzed using non-probability and weighting measures. The …


Photo-Elicitation As A Method Of Assessing Village Needs, Lulu Rodriguez, Denise Bjelland Sep 2008

Photo-Elicitation As A Method Of Assessing Village Needs, Lulu Rodriguez, Denise Bjelland

Journal of Applied Communications

Photo-elicitation is a method of gathering data from respondents who are asked to take photographs or critically examine and reflect on images taken by others to offer a more “native” view of often cross-cultural or inter-group experiences. This method was applied to determine what the residents of a village in China’s Hangzhou province saw as their community’s development priorities by asking them to take photographs of local scenes, characters and objects to depict their needs. Through their snapshots, they indicated the need to diversify their community’s economic base (currently limited to snake production and processing), the need for better transportation …