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Abracadabra: Key Agents Of Mediation That Define, Create, And Maintain Tv Fandom, David H. Gardner
Abracadabra: Key Agents Of Mediation That Define, Create, And Maintain Tv Fandom, David H. Gardner
Communication Theses
From a media industries, fan studies, and emerging socio-cultural public relations perspective, this project pulls back the Hollywood curtain to explore two questions: 1) How do TV public relations practitioners and key tastemaker/gatekeeper media define, create, build, and maintain fandom?; and 2) How do they make meaning of fandom and their agency/role in fan creation from their position of industrial producers, cultural intermediaries, members of the audience, and as fans themselves? This project brings five influential, working public relations and media professionals into a conversation about two case studies from the 2010-2011 television season – broadcast network CBS’ Hawaii Five-0 …
No Angel: An Analysis Of Media Coverage Of Nadja Benaissa In The U.K., U.S. And Germany, Elizabeth A. Cantrell
No Angel: An Analysis Of Media Coverage Of Nadja Benaissa In The U.K., U.S. And Germany, Elizabeth A. Cantrell
Communication Theses
The media’s portrayal of HIV has taken a number of different forms since the disease was first discovered over three decades ago. HIV has been portrayed as an epidemic and a disease affecting homosexuals and immigrants. Its transmission has also been portrayed as a criminal offense. In August 2010, the German singer Nadja Benaissa was arrested for passing on HIV to a former partner and exposing two other men. Media constructions of this story draw upon HIV stereotypes because of her drug-using past, her immigrant status and her criminal actions. This media study points to a new discourse centered on …
Men Are From Mars, Women Are From Venus: An Analysis Of A Potential Meme, Jo Howarth Noonan
Men Are From Mars, Women Are From Venus: An Analysis Of A Potential Meme, Jo Howarth Noonan
Communication Theses
The purpose of this study was to discover whether the phrase "men are from Mars, women are from Venus,” from John Gray’s book, had become a meme and to explore what its usage implied. Analysis of 510 references was guided by grounded theory. Coding over a decade of newspaper usage of the phrase into seven emergent themes allowed examination of usage against the theories of gender research, communication research, media research and meme theory research. This analysis revealed that this phrase meets the requirements to be considered a meme, and as a meme it has successfully assisted the survival, evolution …
Gender Images And Power In Magazine Advertisements: The Consciousness Scale Revisited, Lorie N. Bonham
Gender Images And Power In Magazine Advertisements: The Consciousness Scale Revisited, Lorie N. Bonham
Communication Theses
This study re-evaluates the Consciousness Scale originally formulated by Pingree et al. in 1976. The element of assumed power was added to the Consciousness Scale, which was then used to evaluate 516 magazine advertisements from 1999 to determine if the Consciousness Scale still accurately evaluates sexism in media. A set of advertisements was culled which had contradictory Consciousness Scale and power ratings. The set was evaluated, revealing common themes, which created difficulty in coding these modern images. The study revealed that while the Consciousness Scale can still provide a valuable tool in evaluating media images, the change in the social …