Open Access. Powered by Scholars. Published by Universities.®

Digital Commons Network

Open Access. Powered by Scholars. Published by Universities.®

PDF

Theses/Dissertations

Gender

Electronic Theses and Dissertations

Communication

East Tennessee State University

Publication Year

Articles 1 - 4 of 4

Full-Text Articles in Entire DC Network

Video Game Engagement, Gender, And Age: Examining Similarities And Differences In Motivation Between Those Who May Or May Not Play Video Games, Joseph Camarata May 2017

Video Game Engagement, Gender, And Age: Examining Similarities And Differences In Motivation Between Those Who May Or May Not Play Video Games, Joseph Camarata

Electronic Theses and Dissertations

This research aims to fill a research gap by examining video games to explore whether gender, age, or hours played per week would exert any influence on the information of those who may or may not play video games. Mood Management Theory and Uses and Gratification Theory were used as the theoretical foundation for this study. Four-hundred-three East Tennessee State University students who received the survey via email were asked to voluntarily participate in a survey about their motivations behind playing video games. Results from MANOVA showed that the motivations of male participants on video games were significantly higher than ...


Gender, Personality, And Self Esteem As Predictors Of Social Media Presentation, Heng Zhang May 2015

Gender, Personality, And Self Esteem As Predictors Of Social Media Presentation, Heng Zhang

Electronic Theses and Dissertations

In an age when people make and maintain relationships in online environments, creating and sustaining impressions online becomes equally important. For a better understanding of social networking sites usage, the present study examines the influence of gender, personality, and selfesteem on social media presentation. The goal of this study is to investigate individuals‘ expressions through social media in order to determine if they reflect the author‘s gender, personality, and levels of self-esteem. Quantitative analysis was used in this study through survey and SPSS content analysis. The researcher found that neuroticism was related to selfpresentation, and agreeableness is related to ...


Look Younger, Lose 10 Pounds, And Influence Your Audience: A Content Analysis Of Popular Men's And Women's Magazine Cover Blurbs And The Messages They Project To Their Readers., Rhajon Noelle Colson-Smith May 2005

Look Younger, Lose 10 Pounds, And Influence Your Audience: A Content Analysis Of Popular Men's And Women's Magazine Cover Blurbs And The Messages They Project To Their Readers., Rhajon Noelle Colson-Smith

Electronic Theses and Dissertations

This research examined cover blurbs on popular men’s and women’s magazines and the messages they communicate to their readers about women. The content analysis looked at the covers of Esquire, Gentlemen’s Quarterly, Vogue, and Good Housekeeping from 1999 through 2003 to see what these magazines were cultivating and framing through their cover text during the time surrounding the new millennium. The women’s magazines examined promoted gendered messages, messages encouraging an idealistic or unattainable ideal of women, to their readers more so than the men’s magazines researched. There also appeared to be an increase of gendered ...


Visual Framing: A Study In Face-Ism From The Websites For The 108th United States Congress., Beth Johnson Anderson Dec 2003

Visual Framing: A Study In Face-Ism From The Websites For The 108th United States Congress., Beth Johnson Anderson

Electronic Theses and Dissertations

Websites are being used by increasing numbers to target a market with a message unfiltered by the media. This content analysis examined the website front-screens for the members of the 108th United States Congress to determine if the photographic images displayed reinforced the media's stereotypical frame of female politicians. A total of 3,892 photographic images were captured from 540 websites and coded using the face-ism index. Overall, the results supported the face-ism theory. Images of females were cropped lower on their bodies than images of males. The face-ism effect was not supported until the number of people in ...