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Gender

Rhetoric and Composition

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Identity Negotiation, Saudi Women, And The Impact Of The 2011 Royal Decree: An Investigation Of The Cultural, Religious, And Societal Shifts Among Women In The Saudi Arabian Public Sphere, Maha Alshoaibi Dec 2018

Identity Negotiation, Saudi Women, And The Impact Of The 2011 Royal Decree: An Investigation Of The Cultural, Religious, And Societal Shifts Among Women In The Saudi Arabian Public Sphere, Maha Alshoaibi

Electronic Theses and Dissertations

Historically, Saudi Arabian culture has been deeply rooted in tradition, religious customs, family-oriented structures, and gender derived expectations for men and women alike. Saudi Arabian culture emphasizes a patriarchal family structure where men financially provide for their family whereas women are expected to manage internal household duties such as raising children, upholding household affairs, and working within a limited scope of employment. The concept of Saudi Arabian women integrating into the public workforce has been a source of contention and debate for the last several hundred years. Due to recent changes in political and economic events, a royal decree issued …


Examining Gender In Pharmaceutical Rhetoric Through A Cultural Studies Lens: A Case Study On The Gardasil Vaccine, Jennifer Fickley-Baker Jan 2012

Examining Gender In Pharmaceutical Rhetoric Through A Cultural Studies Lens: A Case Study On The Gardasil Vaccine, Jennifer Fickley-Baker

Electronic Theses and Dissertations

On June 8, 2006, Merck announced the debut of Gardasil, the world's first vaccine found successful in preventing human papillomavirus (HPV) infections, a sexually transmitted infection that is one of the main causes of certain cancers in men and women, including cervical, vulvar, penile and anal cancers. To promote the vaccine's release, Merck launched Gardasil's "One Less" advertising campaign that included television commercials, print ads and a consumerfocused website (www.Gardasil.com), each promoting the message that "you" could now be "one less woman" affected by cervical cancer ("One Less" campaign). The vaccine, tested and approved only for females age 9-26, was …


An Inquiry Into Discourse Choices As Indicators Of Gender Attitudes In A Non-Profit Conservative Christian Business, Dawn Marie Kruger Jan 2005

An Inquiry Into Discourse Choices As Indicators Of Gender Attitudes In A Non-Profit Conservative Christian Business, Dawn Marie Kruger

Electronic Theses and Dissertations

This paper is an inquiry into the discourse styles of men and women who work together in a conservative Protestant Christian business. Many conservative Protestant Christian churches teach that the Bible forbids women from holding positions of authority over men. Yet in the communications department of this particular business, women fill the top three management positions, supervising a mixed-gender staff of 15. Research has shown that men and women subconsciously use language markers that indicate personal attitudes toward the same and the opposite genders. This research project draws on that information while it analyzes the oral and electronic discourse of …